Social Media, Social Life

Infographic | October 14, 2021

When the pandemic hit and live events had to end organisations needed to rethink their marketing mix and move to a digital space. Most importantly your audience's content consumption and research habits changed becoming more self sufficient and digitally driven.

Infographic | January 24, 2022

Spending energy to understand the audience and carefully crafting a message that resonates with them means making a commitment of time and discipline to the process.

Infographic | November 29, 2021

While content will always be king in marketing, especially in digital channels, many GTM teams still underestimate the volumes necessary and underinvest in truly differentiating quality. If your organization isn’t very focused on creating content going forward, you’re going to lose ground. In this infographic, we’ll look at what great content is, the organizational obstacles that get in the way of creating it and how teams can overcome such challenges to restart these critical engines.

Infographic | February 18, 2020

Are you looking for ways to generate more engagement on social media? Want to ensure you’re posting at the best times for your audience? While the exact right times to post will vary based on each unique audience group, the team from CoSchedule have put together a guide, based on a range of studies and reports, which highlights when brands in a range of sectors tend to see the most engagement on each of the major social platforms. Again, there are unique variables for each business, but this overview could serve as a good starting point for planning out your social posting strategy, and maximizing engagement.

Infographic | January 10, 2022

Mobile marketing is a phenomenal digital marketing strategy that helps brands promote their product or service through mobile phones by meeting audiences' requirements.

Infographic | January 15, 2022

Micro-influencers have fewer than 100Kfollowers on their platforms. They are gaining popularity because they are: Affordable Authentic Interactive Creative