NEWS

   

EVENTS

Conferences

ContentTECH Summit

CONTENTTECH SUMMIT

April 20-22, 2020
Our ContentTECH mission is clear: We want to show how the effective use of technology and better processes can help your strategic efforts to create, manage, deliver and scale your enterprise content and provide your customers with better digital experiences. Come to the ContentTECH Summit to learn ...

ICDM 2020 : 22nd International Conference on Digital Marketing

ICDM 2020 : 22ND INTERNATIONAL CONFERENCE ON DIGITAL MARKETING

April 27-28, 2020
The ICDM 2020: 22nd International Conference on Digital Marketing aims to bring together leading academic scientists, researchers and research scholars to exchange and share their experiences and research results on all aspects of Digital Marketing. It also provides a premier interdisciplinary platf...

The Influencer Marketing Strategies Summit

THE INFLUENCER MARKETING STRATEGIES SUMMIT

April 28-29, 2020
The Influencer Marketing Strategies Summit is the premier influencer marketing conference for solution and service providers to engage directly with a targeted audience of decision-making marketers, brands, and agencies. Learn more about how we can create a unique sponsor experience for your company...

Social Media Strategies Summit : CHICAGO

SOCIAL MEDIA STRATEGIES SUMMIT : CHICAGO

April 28-30, 2020
We know many teams are strapped for resources, time and budget. Our talks address the how-tos of social media marketing, but we also tackle ways to streamline your processes, improve your existing skills set, better your team communications, and choose the right tools that make the most impact on yo...

DIGITAL SALES & MARKETING WORLD 2020

DIGITAL SALES & MARKETING WORLD 2020

April 05-07, 2020
Throughout the past four years of running IMPACT Live our original annual flagship conference for growth-focused business leaders and digital marketers we learned countless powerful lessons. Specifically, we learned a lot around what we need to do to provide our audience with the best and most trans...

Digital Summit Los Angeles

DIGITAL SUMMIT LOS ANGELES

March 31-02, 2020
Digital Summit attendees are the movers and shakers influencing the growth and success of their company’s digital marketing  and the future landscape of the digital economy. They come from a wide variety of companies and organizations  including national brands, CPG, agencies, servic...

The Social Conference

THE SOCIAL CONFERENCE

March 26-26, 2020
The Social Conference takes place on Thursday, March 26, 2020 in Amsterdam. TSC20 is about the social media strategy of larger organizations and applying social in business, commerce, sales, service and reputation management. Important themes are the voice of social, the pros and cons of social infl...

B2B Marketing Expo

B2B MARKETING EXPO

March 25-26, 2020
The B2B Marketing Expo is exactly where you need to be if you’re looking to progress and develop your marketing! Join over 20,000 other like-minded professionals as you gain a hands-on experience with some of the world’s largest marketing agencies! Research the market, learn about new in...

 

Webinars

APR 14, 2020 | 11:30am - 12:30pm
EMAIL MARKETING QUICKSTART 2020
We understand that kick-starting your email marketing strategy can be a daunting task. It takes all of the things that small businesses and non-profits don't seem to have- time, effort and budget. That's why Frizz Marketing is offering a session that is designed to assist you with ...
APR 16, 2020 | 10:00am - 11:00am
HOW TO GROW YOUR BUSINESS WITH GOOGLE SEARCH ADS
For many, the thought of creating Google Search ads can feel overwhelming. Maybe you’re not sure how they work and you don’t want to waste money trying to figure them out. But what if you could ease that sense of overwhelm by knowing how to create Google Search Ads that cost-ef...
APR 16, 2020 | 1:00 PM
INCREASE EMAIL OPEN RATES AND DELIVERABILITY: IMPROVE YOUR SECURITY POSTURE
Email marketers are always in search of that secret potion that gives their messages greater visibility, higher open rates and improved deliverability. An emerging standard BIMI (Brand Indicators for Message Identification) may do just that by displaying your brand logo at the inbox level....
APR 21, 2020 | 12:00 PM
THE HIDDEN COSTS OF A BAD LEAD
Today Marketing teams are under pressure to achieve ever-increasing lead targets which often ends up in quality taking second place to quantity. The result: pipelines filled with low quality leads, disappointing conversation rates and un-productive friction between marketing and sales.
APR 21, 2020 | 14:00
HOW TO LEVERAGE E-A-T WITH YOUR CONTENT STRATE
You’ve identified your target audience, found the relevant topics, dug up the right keywords, formulated the right semantics, figured out the best format and chosen the ideal platform. That’s great. Your content will rock. But how do you leverage maximum ‘EAT-effect&rsquo...
APR 22, 2020 | 2 p.m.
THE FUTURE OF SEO: HOW TO SAFEGUARD YOUR BRAND IN AN UNPREDICTABLE WORLD
Unfolding global events and shifts in the economy suggest your marketing strategy may need an about-face. It’s time to find new marketing strategies to protect your business. A hard look at your search marketing can help. Join our next sponsored webinar with Pat Reinhart, VP of Digit...

ON-DEMAND WEBINAR | FACING THE FACTS: THE STATE OF PERSONALIZATION TODAY
We’ve been talking about the value of personalization for ten years (or maybe more), and you’ve likely read dozens of articles explaining how personalization can help drive business results.. The personalization space has fundamentally shifted. Once a “nice to have” and competitive advanta...
THE MODERN MARKETING LEADERS DILEMMA
With expectations high and requests coming from every direction, it is crucial you set strategic goals and objectives for your team that quickly drive results. But how do you set your priorities? How do you get the right mix of quick short-term wins and long-term strategic initiatives? And...
NAVIGATING HEADLESS CONTENT MANAGEMENT
Headless content management—backend-only content management systems built to act as a content repository—enables enterprises to deliver rich, innovative content experiences across any channel. Developers are granted the freedom to use website development frameworks of choice and empowered ...
THE CHANNEL REPORTS
Managing and Personalizing a Multi-Channel Experience Progress Your consumers are multichannel mavericks. From web to mobile to smart devices, they’re engaging brands across every channel. Delivering a compelling, personalized customer journey across multiple digital touchpoints has never ...
ZERO TO DRUPAL IN 60 DAYS WITH ACQUIA LIGHTNING
To build great sites and digital experiences, you need easy-to-use tools for rapid development, simple page building, drag-and-drop widgets for rich media and content, and an intuitive way to review, approve, and publish quickly. Acquia Lightning, a Drupal 8 open source distribution from t...
THE VALUE OF PERSONALIZATION FOR B2B COMPANIES
Personalization is top of mind for many organizations – 67 percent of marketers are pursuing personalization today. And although personalization is critical to engaging audiences in an increasingly competitive digital landscape, it’s challenging for organizations to understand where exactl...

RESOURCES

About a month ago, the Fohr team started to prepare for the effects of COVID-19 on the influencer marketing industry. We started to dig into how influencer marketing budgets could change and the poten...

Social media platforms are the preferred channel for a good majority of people to socialise and stay updated about what’s happening around the world. These platforms have billions of users and, ...

You may have noticed a ton of content being published, primarily on social media, and it’s not by accident. Content marketing is more important to your lead generation efforts than ever before. ...

Artificial intelligence marketing is looking to change the game of leveraging customer data, with newfound concepts of machine learning to anticipate the next move to enhance a customer’s journe...

Google has now shared examples of what COVID-19 special announcement structured data will look like when used in search results. A brand new set of structured data markup for special announcements rel...

Coronavirus has changed just about everything, but you still need to connect to your customers, prospects, partners, and team members. And now more than ever, social media may be the best way to do so...

Google's algorithms are complex and constantly evolving, but backlinks remain an important factor in how search engines determine which sites will earn ranking positions. While link building is of...

The only eternal truth about digital marketing is that there is nothing eternal in it. The very moment when we think we understand where it’s headed is also the moment we realize that we are lat...

People are staying at home and have plenty of time to consume content; we’re even seeing that the times people are consuming digital content is spread across the day. As a result, the supply is ...