Marketing Strategy

Mobile Marketing in B2B

January 10, 2022

digital marketing strategy
Mobile marketing is a phenomenal digital marketing strategy that helps brands promote their product or service through mobile phones by meeting audiences' requirements.

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Affiliate Marketing Group

Affiliate Marketing Group is a performance-based driven fintech marketing company. Specialized in management and organisation of online (affiliate) marketing, including the operation of internet platforms & networks with discount and saving systems through tracking and tracing technologies.

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Marketer Survey: 5 Social Media Trends to Watch in 2022

Infographic | December 21, 2021

To find out, Hootsuite surveyed 18,100 marketers around the world, spoke with industry leaders, and examined third-party data. An infographic (below) explores highlights from the research. Specifically, it covers five trends to watch: brands finally getting community right, marketers getting creative as consumers wise up to social ads, social maturing out of the marketing department, social becoming the heart of shopping, and social media managers bridging the gap between marketing and customer service.

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5 Channel Partner Marketing Best Practices

Infographic | March 9, 2022

High-growth brands are three times more likely to use marketing partnerships as part of their overall strategy than no-growth firms. (Source: Hinge High Growth Survey) Identify sales and profit by market segment, and product or service. Determine growth opportunities. Evaluate competitors’ marketing, websites, products and services.

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Content marketing strategy in a post-pandemic era: Engaging ITbuyers

Infographic | October 14, 2021

When the pandemic hit and live events had to end organisations needed to rethink their marketing mix and move to a digital space. Most importantly your audience's content consumption and research habits changed becoming more self sufficient and digitally driven.

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Inbound Marketing Channel: OOH Advertising

Infographic | February 23, 2022

What is OOH advertising? Out-of-home advertising includes roadside banners, public digital displays, public internet kiosks, and others. It is a key channel of inbound marketing.

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Content Is King: Own the Outcomes but Share the Responsibilities

Infographic | November 29, 2021

While content will always be king in marketing, especially in digital channels, many GTM teams still underestimate the volumes necessary and underinvest in truly differentiating quality. If your organization isn’t very focused on creating content going forward, you’re going to lose ground. In this infographic, we’ll look at what great content is, the organizational obstacles that get in the way of creating it and how teams can overcome such challenges to restart these critical engines.

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Advantages of Conversational Marketing in B2B

Infographic | January 7, 2022

Conversational marketing makes robust connections with customers through dialogue, such as live chat, voice assistants, chatbots, etc.

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Spotlight

Affiliate Marketing Group

Affiliate Marketing Group is a performance-based driven fintech marketing company. Specialized in management and organisation of online (affiliate) marketing, including the operation of internet platforms & networks with discount and saving systems through tracking and tracing technologies.

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