How to Setup Your Social Media Marketing Strategy: 6 Steps to Follow

August 29, 2017

Social media networks are one of the best avenues to promote your brand globally. With over 2.7 billion users worldwide, there can be no doubt that social media offers tremendous potential and has a real impact on business’ bottom line.

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Marketing Eye : Sydney | Melbourne | Brisbane | Atlanta | Dallas |...

Marketing Eye is a world-leading marketing consulting firm. With an outsourced marketing department model, Marketing Eye has forged a reputation as a company that is ahead of the game when it comes to how marketing, technology and communications collaborate to produce key business outcomes. With one monthly fixed fee, companies with $2 million to $200 million in revenue benefit from an experienced marketing manager, creative department, brand experts, web, digital, SEO, social media, marketing automation, public relations, journalism - all under one roof.

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Types of Channel Marketing Partners

Infographic | March 17, 2022

Channel partners can be a big help in promoting an application in a new market, such as an international environment. They can provide insight into the market and help translate local demands into innovations in the application. These partners drive traffic to your site through theirs. They charge you a commission on any sales the traffic produces These partners refer qualified customers to your business, and in return, charge you a commission on any sales that traffic produces.

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The Best Times to Post on Social Media According to Research

Infographic | February 18, 2020

Are you looking for ways to generate more engagement on social media? Want to ensure you’re posting at the best times for your audience? While the exact right times to post will vary based on each unique audience group, the team from CoSchedule have put together a guide, based on a range of studies and reports, which highlights when brands in a range of sectors tend to see the most engagement on each of the major social platforms. Again, there are unique variables for each business, but this overview could serve as a good starting point for planning out your social posting strategy, and maximizing engagement.

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Benefits of Strategic Partnership

Infographic | February 21, 2022

57% of companies say that they use partnerships to acquire new customers. Every year, over 2,000 strategic alliances are formed, and their number grows by 15% each year.

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Advantages of Conversational Marketing in B2B

Infographic | January 7, 2022

Conversational marketing makes robust connections with customers through dialogue, such as live chat, voice assistants, chatbots, etc.

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6 Social Media Predictions for 2020

Infographic | December 13, 2019

To make relevant predictions for the year ahead, it’s vital to first have an understanding of what’s been going on social media for the past couple of years. This includes the tests that have been carried out, the bans that have been introduced, the regulations that have been changed, etc. At my company, Awario, we're always watching closely, and for our 2020 trend predictions, we took a deeper look at both the trends that have been evolving for some time, along with more recent shifts.

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5 Ways to Build Strong Partner Relationships

Infographic | February 8, 2022

In a well-designed channel model, multiple partners, representing the same vendor, should be trying to win a specific opportunity, albeit with differentiated value-add.

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Spotlight

Marketing Eye : Sydney | Melbourne | Brisbane | Atlanta | Dallas |...

Marketing Eye is a world-leading marketing consulting firm. With an outsourced marketing department model, Marketing Eye has forged a reputation as a company that is ahead of the game when it comes to how marketing, technology and communications collaborate to produce key business outcomes. With one monthly fixed fee, companies with $2 million to $200 million in revenue benefit from an experienced marketing manager, creative department, brand experts, web, digital, SEO, social media, marketing automation, public relations, journalism - all under one roof.

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