Way.io

MARTECH

Pipedrive | June 13, 2022

Pipedrive, a CRM software company, expanded its product suite with new marketing campaign management capabilities. Campaigns by Pipedrive is designed to bring sales and marketing into one revenue management platform so users can access every aspect of their email marketing campaigns in one location. This new functionality aims to provide businesses with full transparency across their sales and marketing teams for greater visibility into revenue, campaign data, pipelines, etc. Key ...

CONTENT MARKETING

Snappy Kraken | August 24, 2021

Snappy Kraken, a MarTech leader geared toward financial services professionals, announced today it has launched Convos, creating an opportunity for advisers to exchange timely and compliant text messages with their clients to help engender stronger relationships. As an innovative financial services marketing leader, Snappy Kraken has data that shows text messages have a six times higher open rate – 98 percent – than emails and are typically opened within six minutes. T...

MARKETING STRATEGY

Shutterstock | September 08, 2021

Shutterstock, Inc, a leading global creative platform offering full-service solutions, high-quality content, and applications for brands, businesses and media companies, today announced the acquisition of PicMonkey, a leading online graphic design and image editing platform that enables creators of any skill level to design high-quality visual assets -- from presentations, advertisements and logos, to business cards and banners -- for an array of use cases, including digital marketing, advertisi...

CONTENT CREATION

Unbabel | December 21, 2021

Unbabel, an AI-powered language operations platform that assists small-scale and large-scale businesses in delivering multilingual support, has collaborated with Lingo24 to bring consistent and reliable translation globally. Unbabel is all set to enhance customers’ satisfaction and credibility by providing more consistent, high-quality multilingual customer experiences. Lingo24 is an ideal partner for Unbabel to accelerate its growth because of Lingo24&...