Channel Partnerships

SonicWall Enhances SecureFirst Partner Program to Benefit Allies

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SonicWall, a leading cybersecurity solutions provider, has unveiled its updated SecureFirst Partner Program, catering to existing and prospective North American customers. This initiative stems from SonicWall's commitment to actively engage with its partner community, actively listening to their needs and implementing suggested improvements. The upgraded program strongly emphasizes addressing the primary concerns of Managed Service Providers (MSPs) and Managed Security Service Providers (MSSPs), offering comprehensive benefits.

The new SecureFirst Partner Program from SonicWall focuses on key areas critical to partners' success in the cybersecurity landscape. First, it simplifies the onboarding process, allowing partners to swiftly access SonicWall's partner benefits without the need for extensive training or complex business planning commitments. This flexibility extends to procurement options, with SonicWall introducing new choices that align with partner and customer requirements. These options include prepaid subscriptions at discounted rates and a no-commitment monthly service provider model. Additionally, SonicWall recognizes the importance of robust technical support and ensures personalized assistance by providing direct access to level 2 or tier 3 agents.

The program introduces two distinct tiered tracks to accommodate varying business sizes and objectives: Velocity and Mastery. Velocity suits partners with minimal requirements, while Mastery partners gain access to all incentives, resources, and benefits. Additionally, SonicWall supports partners' customer acquisition efforts by offering aggressive discount levels for all tiers, equipping partners with a competitive edge in pursuing new business opportunities. As part of this program, partners gain exclusive access to SonicWall University, an invaluable resource for flexible training options, including product-specific courseware, specializations, and industry-recognized certifications, ensuring they are well-equipped to promote, sell, and deploy the SonicWall portfolio effectively.

In addition to launching the enhanced SecureFirst Partner Program, SonicWall has been proactive in fortifying its position in cybersecurity. The company has reinforced its executive leadership team and introduced compelling incentives with the updated global partner program. Existing partners are encouraged to engage with their dedicated account management teams to gain insights into the program's enhancements and determine the optimal path to cultivate their businesses further. SonicWall remains committed to empowering its partner community and fortifying its capabilities for sustained growth and innovation in the dynamic cybersecurity landscape.

About SonicWall

SonicWall, a leader in delivering cutting-edge cybersecurity solutions tailored for the hyper-distributed era, where remote work, mobility, and security are paramount. SonicWall is a steadfast guardian in an ever-evolving work landscape characterized by ubiquitous remote access and cloud-enabled workforces, providing comprehensive protection against the most sophisticated and elusive cyber threats. The company's unwavering commitment to fortifying organizations is evident in its ability to thwart cyberattacks across diverse exposure points, even in the face of evolving challenges. SonicWall bridges the gap in cybersecurity readiness for enterprises, government entities, and small to medium-sized businesses (SMBs) worldwide with a keen focus on unraveling the unknown, delivering real-time visibility, and facilitating cost-effective cybersecurity solutions.

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