7 Steps to a Better Search Campaign

Whether your focus is organic search engine optimization (SEO) or pay-per-click (PPC) marketing, these seven simple steps will help you build a comprehensive, relevant, dynamic campaign that will drive traffic and revenue through search.

Spotlight

BBDO San Francisco

BBDO San Francisco is a full service advertising agency offering advertising, strategic planning, econometrics, measurement, creative development and broadcast, print, and interactive production. We are based in San Francisco and are part of the largest agency network in North America (Omnicom). We have one philosophy: The work, the work, the work.

OTHER WHITEPAPERS
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The Definitive Guide to Building and Growing Profitable Sales Channels using Automation

whitePaper | November 1, 2022

For many industries that rely on indirect sales channels, managing their partners effectively is a frustrating challenge. Most of these organizations develop partner programs to structure policies and procedures that enable them to scale revenues through these partners more rapidly and cost effectively than building a direct sales operation. Technology solutions for PRM are rapidly solving the problems associated with scaling partner programs.

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Essential Strategies for Marketing Automation

whitePaper | July 5, 2022

Digital marketing leverages online channels like email, SMS, websites, social media, and display advertising to deliver content that influences opinions and sells products and services. Effectively executing a digital marketing strategy requires a marketing automation system that can interpret customer signals across channels to deliver relevant and consistent experiences.

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Proven Strategies for Generating Leads

whitePaper | November 6, 2019

The eBook covers a few topics to give you a better idea of how each aspect of your online presence plays an important role in bringing in new leads—from SEO and PR to online marketplaces. It can be hard to know where to find new clients. Better yet, where to find long-lasting clients that pay well.

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Omnichannel marketing for customer-driven interactions

whitePaper | September 26, 2022

With the growing impact of mobile apps and digital touchpoints on shopping behavior, customers have more channels to find and buy products. This translates into more opportunities for marketers to connect with and engage such customers. But it also means a great deal more complexity for successful marketing execution.

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Partner Brand Guide

whitePaper | November 21, 2022

The Oracle NetSuite corporate or color of logo logo is the most significant visual representation of our company. The Oracle NetSuite logo features two elements—our logo type and interlocking Oracle logo. They are designed to optimize the relationship between each element. Always treat the corporate logo as one unit; it should never be divided or modified. In addition, display the logo away from other elements, such as images and other logos.

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Building highimpact partnerecosystems

whitePaper | October 3, 2022

We are all in uncharted waters today: a pandemic and economic upheaval, coupled with rapid technology change, rising customer expectations and more. The impact of these developments has rippled throughout the world of commerce, including business relationships.

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Spotlight

BBDO San Francisco

BBDO San Francisco is a full service advertising agency offering advertising, strategic planning, econometrics, measurement, creative development and broadcast, print, and interactive production. We are based in San Francisco and are part of the largest agency network in North America (Omnicom). We have one philosophy: The work, the work, the work.

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