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2017 Hospital Marketing Trends

October 13, 2016

In this white paper, we’ll discuss our predictions for hospital marketing trends in 2017 and how organizations can shift their focus from illness to wellness through the use of technology, content and customer service. With population health and high-deductible health insurance plans at the forefront of care, organizations will benefit from providing a more proactive and personalized patient experience. Hospitals and health systems that gain the attention of niche audiences and provide resources to help patients make healthier choices will outsmart the competition in 2017

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2017 Hospital Marketing Trends