Gerry Bavaro, SVP, Enterprise Solutions, Merkle and Ruth Kirshner, Director Advertiser Sales, Google discuss how you can capitalize on the shift from data-based to people-based marketing that's shaking up the marketing world.
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In this webinar, Global Partner Executives from Lenovo, Infosys-Finacle, NetApp and SoftwareONE share insights on the power of collaborative innovation and best routes to market with and through partners. Hosted by Michael Latchford, VP of Strategic Alliances and Partner Marketing Services at TechTarget. This webinar will address:
Critical strategies organizations must take with partners throughout the GTM lifecycle
Why collaborative innovation is essential to all companies to stay relevant and expand market share
Mapping the partner business strategy and marketing efforts to the customer persona, needs and objectives
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AdEspresso, Inc
In today’s video we’re proud to present our first release of Rule Based Facebook Ads Optimization. Checking your campaigns every day looking for underperforming ads can be a boring and time-consuming task. Thanks to our new release you can now define optimization rules that AdEspresso will automatically apply for you, every day!
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Personalization is top of mind for many organizations – 67 percent of marketers are pursuing personalization today. And although personalization is critical to engaging audiences in an increasingly competitive digital landscape, it’s challenging for organizations to understand where exactly to start. In the first portion of this
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