How to Create a Complete Video Marketing Strategy

Find out how sending a marketing text or SMS message can effectively cut through the noise to reach consumers instantly and directly. Hear from David Ross, SVP of growth, partnerships, and revenue at Community. Watch this webinar and learn: Why text messaging is a valuable brand communications channel Tips to deploy a text campaign to drive action, revenue, and engagement How People magazine and Williams-Sonoma used texts to strengthen loyalty and drive revenue

Marketing is on the move. In our latest State of Marketing report, uncover insights from over 8,200+ leading marketers worldwide. Learn the five major trends set to rock the industry, so you can strengthen your strategy — and your career — for the year ahead and beyond. We will look at trends in budgeting and priorities across B2B, discussing topics such as: How creating a cohesive journey across channels and devices has emerged as a top priority for marketing execs; How data is empowering marketers to deliver the trusted, personalized engagement customers expect; New priorities and challenges around collaboration and organizational structures and processes.

In our personal lives, we know this intuitively: we should listen before we speak. We listen because we need to understand what matters to the person we are talking to, so we can connect with them.As humans, we learn this in kindergarten, but as brands, we’re still trying to figure out how. Audience expectations are higher than ever so you can’t afford not to know exactly what your audience wants. View this recording to watch Helen Todd of Sociality Squared and Skylar Piro of Sprout Social cover.

Did you know that the U.S. alone has 179 million smartphone users? Or that nearly two-thirds of those smartphone users are more likely to purchase from companies whose mobile websites customize information to their location? Online searches with local intent are continuing to increase along with the expectations of the users doing those searches. That's why TopSpot Internet Marketing has teamed up with Google to discuss how companies of all shapes and sizes can utilize local search strategies to gain new business.