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MARKETING ANALYTICS TOOL JUMPSHOT TO SHUT DOWN AMID PRIVACY CONCERNS

Avast | January 30, 2020

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Jumpshot, a popular marketing analytics tool, will be shut down by parent company Avast following controversy over the unauthorized sale of user data. The decision to shut down Jumpshot comes after an investigation into its harvesting and selling of user data was published by Vice earlier this week. Vice reports that the data in question is highly sensitive and was supposed to remain confidential. Documents obtained by Vice reveal how the Avast antivirus program collects data from people who hav...

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GOOGLE’S FEATURED SNIPPET CHANGES & IMPACT ON ORGANIC TRAFFIC

Google | January 25, 2020

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A new study from seoClarity examines the changes to organic traffic following Google’s featured snippet update on January 22. Earlier this week, Google rolled out a significant update to the first page of search results. Web pages in a featured snippet position will no longer be repeated in regular organic listings. Previously, it was not uncommon for web pages to appear twice on the first page of search results if they achieved a featured snippet position. Many web pages even appeared in ...

Read More

CMO Strategy

THE NEW CLOUDFARE ONE PARTNER PROGRAM EMPHASIZES ON ZERO TRUST SECURITY

Cloudflare | June 27, 2022

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Cloudfare, enriched by the Area 1 acquisition, is rolling out a new initiative: the Cloudfare One Partner Program. The new launch comes approximately six months after Cloudflare, one of the internet's largest networks, updated the Channel and Alliances Partner Program to support secure access service edge and zero-trust managed services. Cloudflare One now elevates all existing products and partners, with a special emphasis on zero trust. “We’re pull...

Read More

BLUESHIFT GROWS IT’S AI PREDICTIVE STUDIO WITH NEW CHANNEL ENGAGEMENT SCORES

Blueshift | March 26, 2020

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AI-powered Channel Engagement Scores help marketers identify channels with high engagement and deliver meaningful messages throughout the customer journey. With Blueshift's patented AI running in the background, Cha...

Read More
news image

MARKETING ANALYTICS TOOL JUMPSHOT TO SHUT DOWN AMID PRIVACY CONCERNS

Avast | January 30, 2020

Jumpshot, a popular marketing analytics tool, will be shut down by parent company Avast following controversy over the unauthorized sale of user data. The decision to shut down Jumpshot comes after an investigation into its harvesting and selling of user data was published by Vice earlier this week. Vice reports that the data in question is highly sensitive and was supposed to remain confidential. Documents obtained by Vice reveal how the Avast antivirus program collects data from people who hav...

Read More
news image

GOOGLE’S FEATURED SNIPPET CHANGES & IMPACT ON ORGANIC TRAFFIC

Google | January 25, 2020

A new study from seoClarity examines the changes to organic traffic following Google’s featured snippet update on January 22. Earlier this week, Google rolled out a significant update to the first page of search results. Web pages in a featured snippet position will no longer be repeated in regular organic listings. Previously, it was not uncommon for web pages to appear twice on the first page of search results if they achieved a featured snippet position. Many web pages even appeared in ...

Read More
news image

CMO Strategy

THE NEW CLOUDFARE ONE PARTNER PROGRAM EMPHASIZES ON ZERO TRUST SECURITY

Cloudflare | June 27, 2022

Cloudfare, enriched by the Area 1 acquisition, is rolling out a new initiative: the Cloudfare One Partner Program. The new launch comes approximately six months after Cloudflare, one of the internet's largest networks, updated the Channel and Alliances Partner Program to support secure access service edge and zero-trust managed services. Cloudflare One now elevates all existing products and partners, with a special emphasis on zero trust. “We’re pull...

Read More
news image

BLUESHIFT GROWS IT’S AI PREDICTIVE STUDIO WITH NEW CHANNEL ENGAGEMENT SCORES

Blueshift | March 26, 2020

AI-powered Channel Engagement Scores help marketers identify channels with high engagement and deliver meaningful messages throughout the customer journey. With Blueshift's patented AI running in the background, Cha...

Read More