Ridge Marketing & Design

LinkedIn | February 17, 2020

LinkedIn has been adding a lot of new features in order to make it so that the people that use it on a regular basis have a lot of options when it comes to getting the kind of experience that they are searching for. However, there is always room for improvement, and for the most part it seems like LinkedIn is the sort of social network that is consistently trying to improve since it is competing with some other platforms that are a lot better established than LinkedIn has managed to be so far. Read More

Marketing Strategy

Bloomreach | December 06, 2021

Bloomreach, the world's #1 Commerce Experience Cloud, and Fast, the world's fastest online checkout experience, announced a partnership to drive seamless, one-click checkout across a brand's digital marketing channels. Fast Login and Fast Checkout are now available for all Bloomreach Engagement customers to embed into emails, text messages, and more, providing an innovative way for companies to capture customer demand right at the point of inspiration. Cart abandonment...

Demandbase | July 21, 2020

Demandbase, the leader in Account-Based Marketing (ABM), announced the results of its 2020 ABM Market Research Study. Conducted in collaboration with Outreach, PFL, Uberflip, Metadata.io, Drift, and Bombora, almost 900 employees from companies of all sizes were surveyed about their experiences with ABM. The study took a holistic view of ABM trends to identify the keys to ABM success, as well as the biggest challenges that hinder it. The insights will help B2B revenue teams maximize the impact of...

Channel Partnerships

Amperity | February 22, 2022

On February 15, Amperity announced a Strategic Collaboration Agreement with Amazon Web Services, Inc. (AWS). This agreement will help support digital transformations for companies looking to implement first-party data strategies and engage new segments of customers. As a leading customer data platform, Amperity will be enabled to do more for cloud-based customer-centric tools owing to this collaboration. It will also be able to provide artificial intelligence-based insights, suppo...