Arid Zone

Marketing Analytics, Social Media Marketing, Event Marketing

OMNICOMMANDER | December 14, 2022

OMNICOMMANDER INC. and the Defense Credit Union Council (DCUC) have teamed up to provide best-in-class web design, marketing, and cybersecurity offerings for credit unions embarking on their journeys to digital transformation. This partnership will focus on helping credit unions meet the needs of all generations by providing beautifully branded marketing content and accessible websites that promote the acquisition, retention, and engagement of credit union members. As an industry ...

FacilityConneX | June 03, 2020

Moses will offer the FacilityConneX solution within its portfolio of intelligent building products and services throughout the Southeast under the name Facilityoptix. Joining the Company’s channel partner network, Faci...

Act-On Software | July 31, 2020

Act-On’s user experience enhancements include a 360-degree view of contact activities, which is the most used feature of the platform for both Sales and Marketing. It’s now easier than ever for any user to see full engagement, lead scores, account-associated scores, different segments and nurturing campaigns contacts are in, and other key capabilities that can help businesses increase their growth. In a world where there are thousands of sales leads, Act-On enables users to easily fi...

Google | February 18, 2020

Google Ads is introducing an easier way for manager accounts to share audience lists across all accounts. Before today, sharing audience lists from manager accounts to sub-accounts would have required multiple steps to set up. Now, advertisers can simply opt-in via the settings panel. A new feature, called continuous audience sharing, is something advertisers can activate in their account settings as shown above. When opted in to continuous audience sharing, any remarketing lists created ...