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MARKETING STRATEGY

VUTURE CONNECT ENABLES PARTNERS TO SEND PERSONALIZED EMAILS FROM THE PALM OF THEIR HANDS

Vulture | October 26, 2021

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Vuture, the enterprise-technology leader for professional services, announced Vuture Connect, which allows partners to send personalized emails to select clients from the palm of their hands. Marketers can empower partners to easily create and send emails to contacts using a flexible set of parameters that works through an integration with LexisNexis InterAction or without a CRM. Vuture Connect brings the best of personalized email to the mobile phone. Now marketing teams can expa...

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CHANNEL PARTNERSHIPS

RANDORI PARTNERS GET FIRST OFFICIAL CHANNEL PROGRAM FOR ASM ADOPTION

Randori | March 31, 2022

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Randori partners now have access to a new partner program as the company moves toward its goal of selling 100% through the channel by year’s end. The attack surface management (ASM) provider is expanding its go-to-market (GTM) engine with the new program. Inaugural partners include AccessIT Group, DeFy Security, Eversec Group, Gotham Technology Group, Optiv, Set Solutions, Veristor and more. Gavin Osters, previously with Vectra AI and SentinelOne, joined Rando...

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CHANNEL PARTNERSHIPS

BRANDMUSCLE’S CHANNEL PARTNER SCORECARD TO STRENGTHEN THE BOBCAT DEALER NETWORK MARKETING PERFORMANCE WITH RATINGS AND RECOMMENDATIONS

BrandMuscle, Bobcat Company | April 06, 2022

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BrandMuscle, the industry leader in integrated local and channel marketing, announced today that Bobcat Company, a worldwide leader in the manufacturing and distribution of compact equipment, will use Channel Partner Scorecard, a new solution within BrandMuscle’s Intelligent Local Marketing Platform, to evaluate Bobcat dealers’ local marketing performance and provide rules-based recommendations for optimizing their marketing execution in alignment with national strategy.
Read More

CONTENT MARKETING

PIANO ANNOUNCES NEW DIGITAL ANALYTICS SOLUTION, CHALLENGING GOOGLE AND ADOBE

Piano | September 21, 2021

news image

Piano, a global analytics and activation platform, today announced the launch of Piano Analytics, an advanced analytics solution built from the ground up to address the challenge many users face with the overly complicated, yet limited, tools currently available. Piano Analytics generates a single source of truth in reporting, for segments, or for targeting by unifying data, including marketing analytics, product analytics, content analytics, transaction data and first-party data. ...

Read More
news image

MARKETING STRATEGY

VUTURE CONNECT ENABLES PARTNERS TO SEND PERSONALIZED EMAILS FROM THE PALM OF THEIR HANDS

Vulture | October 26, 2021

Vuture, the enterprise-technology leader for professional services, announced Vuture Connect, which allows partners to send personalized emails to select clients from the palm of their hands. Marketers can empower partners to easily create and send emails to contacts using a flexible set of parameters that works through an integration with LexisNexis InterAction or without a CRM. Vuture Connect brings the best of personalized email to the mobile phone. Now marketing teams can expa...

Read More
news image

CHANNEL PARTNERSHIPS

RANDORI PARTNERS GET FIRST OFFICIAL CHANNEL PROGRAM FOR ASM ADOPTION

Randori | March 31, 2022

Randori partners now have access to a new partner program as the company moves toward its goal of selling 100% through the channel by year’s end. The attack surface management (ASM) provider is expanding its go-to-market (GTM) engine with the new program. Inaugural partners include AccessIT Group, DeFy Security, Eversec Group, Gotham Technology Group, Optiv, Set Solutions, Veristor and more. Gavin Osters, previously with Vectra AI and SentinelOne, joined Rando...

Read More
news image

CHANNEL PARTNERSHIPS

BRANDMUSCLE’S CHANNEL PARTNER SCORECARD TO STRENGTHEN THE BOBCAT DEALER NETWORK MARKETING PERFORMANCE WITH RATINGS AND RECOMMENDATIONS

BrandMuscle, Bobcat Company | April 06, 2022

BrandMuscle, the industry leader in integrated local and channel marketing, announced today that Bobcat Company, a worldwide leader in the manufacturing and distribution of compact equipment, will use Channel Partner Scorecard, a new solution within BrandMuscle’s Intelligent Local Marketing Platform, to evaluate Bobcat dealers’ local marketing performance and provide rules-based recommendations for optimizing their marketing execution in alignment with national strategy.
Read More

news image

CONTENT MARKETING

PIANO ANNOUNCES NEW DIGITAL ANALYTICS SOLUTION, CHALLENGING GOOGLE AND ADOBE

Piano | September 21, 2021

Piano, a global analytics and activation platform, today announced the launch of Piano Analytics, an advanced analytics solution built from the ground up to address the challenge many users face with the overly complicated, yet limited, tools currently available. Piano Analytics generates a single source of truth in reporting, for segments, or for targeting by unifying data, including marketing analytics, product analytics, content analytics, transaction data and first-party data. ...

Read More