9 Digital Marketing Trends and Martech Shaping 2019 and Beyond

February 7, 2019

These 9 trends will dominate events and technology in 2019, and probably beyond. Brands as media companies. More than $580 million has been spent on YouTube in branded media campaigns since 2017. AI for customer acquisition and retention. AI is reshaping how we automate targeting, segmentation and omnichannel personalization. An AI-optimized digital marketing campaign for Brantley Gilbert, for example, had an ROI of 400%.

Spotlight

CTERA

CTERA Networks was founded in 2008 by IT security veterans, who anticipated the digital transformation that cloud computing would bring to enterprise IT, as well as the challenges it presented for infrastructure management, data governance, privacy and security. In a world where data flows between clouds, offices and endpoints – CTERA has focused on building a secure enterprise file services platform that centrally manages the file storage, control and governance needs of the modern enterprise.

Other Infographics
news image

Channel Partner Enablement in a Nutshell

Infographic | June 27, 2022

Enabling and empowering your channel partners to enthusiastically sell your services or products is called channel partner enablement. Using channel partner enablement, you can increase your market share and improve your bottom line.

Read More
news image

Partner Predictions for 2022: Trends, Challenges and Opportunities

Infographic | June 6, 2022

We surveyed agent/adviser partners about what they are expecting in the year ahead in terms of trends, challenges and opportunities. As you might expect, cybersecurity is top of mind for both partners and their customers. Partners are also seeing new opportunities around larger customers and cloud.

Read More
news image

7 Steps to Great Email Marketing

Infographic | December 15, 2019

According to Statista, by 2021, over 320 billion emails will be sent daily, while the average person already receives around 121 emails per day. With so many emails being shared, it's becoming increasingly difficult to get your messages to stand out - which means its more important than ever to ensure that you're ticking all the right boxes, and maximizing your opportunities to get your email messages seen.

Read More
news image

Still Skeptical about Social Media Marketing?

Infographic | January 24, 2022

Spending energy to understand the audience and carefully crafting a message that resonates with them means making a commitment of time and discipline to the process.

Read More
news image

Content marketing strategy in a post-pandemic era: Engaging ITbuyers

Infographic | October 14, 2021

When the pandemic hit and live events had to end organisations needed to rethink their marketing mix and move to a digital space. Most importantly your audience's content consumption and research habits changed becoming more self sufficient and digitally driven.

Read More
news image

Effective Ways To Create Multichannel Marketing

Infographic | January 7, 2022

Multichannel marketing has been completely transformed in 2021. Let’s understand those transformations to escalate business in every aspect. Conduct the necessary research to identify relevant channels that can assist your company in meeting its objectives.Here are the steps to conducting a holistic and practical examination.

Read More

Spotlight

CTERA

CTERA Networks was founded in 2008 by IT security veterans, who anticipated the digital transformation that cloud computing would bring to enterprise IT, as well as the challenges it presented for infrastructure management, data governance, privacy and security. In a world where data flows between clouds, offices and endpoints – CTERA has focused on building a secure enterprise file services platform that centrally manages the file storage, control and governance needs of the modern enterprise.

Events