Zift Solutions Named a Leader in Partner Relationship Management

Enterprise Channel Management provider Zift Solutions was named as a "Leader" in The Forrester Wave™: Partner Relationship Management, Q4 2020 report by Forrester Research, Inc. Vendors were evaluated for the Forrester Wave™ based on 22 criteria grouped into three categories:  current offering, strategy, and market presence.  In the evaluation, Zift received the highest possible scores in ten criteria including: Partner education and training; Lead and opportunity management; Deal registration, pricing and management; Marketing through/with partners and MDFs; Partner portal and content management; Integrations with back-end systems; Incentives management and workflow; Business planning and QBR automation; and Supporting products, services, and ecosystem.