TikTok, a Chinese video app, brings fun back to social media

About an hour after downloading TikTok, the popular video-sharing app, I experienced a bizarre sensation, one I haven’t felt in a long time while on the internet. The knot in my chest loosened, my head felt injected with helium, and the corners of my mouth crept upward into a smile. There are no ads. There’s no news unless you count learning about viral dance crazes. There are few preening Instagram models hawking weight-loss tea, and a distinct lack of crazy uncles posting Infowars clips. Instead, TikTok a Chinese-made app that was known as Musical.ly until ByteDance, the Chinese internet conglomerate, acquired the company in 2017 and merged it with a video app it owned has a simple premise. Users create short videos set to music, often lip-syncing along, dancing or acting out short skits. The app contains templates and visual effects to spice up the videos. There is also a live streaming feature that allows users to send virtual “gifts” to their favorite creators, which can be bought with real money. The rest works like any other social app followers, hashtags, likes and comments.

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