T-Mobile Unveils New Channel Partner Program Post-Sprint Acquisition

T-Mobile | September 08, 2020

T-Mobile has unveiled its new channel partner program on the heels of its successful merger with Sprint. The news comes in conjunction with the first day of Channel Partners Virtual. The companies agreed in 2018 that they would come together, but their path to consolidation took them through a long series of regulatory hurdles. Now they have combined, and so have their channel programs.
The T-Mobile for Business Partner Program lists agents, resellers, MSPs, VARs, cloud partners and solution providers as its target demographic. Channel executives say they are offering “true deal registration” and seek to eliminate channel conflict with T-Mobile direct teams.
We sat down with Mike Fitz, vice president of global wireline solutions for T-Mobile for Business, and Tim Acker, senior director for T-Mobile for Business.

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Stratodesk Launches Managed Service Provider Partner Program for VDI, DaaS, and Cloud Workspaces

Stratodesk | October 04, 2022

Stratodesk, the EUC endpoint OS innovator, today introduced its best-in-class Stratodesk Managed Service Provider (MSP) program for MSPs and system integrators. The new program enables partners to offer complete services to provision and manage endpoints for hybrid workplaces. The program makes it easy for our partners to deliver a more comprehensive cloud service because of their ability to deliver the most innovative endpoint OS. The MSP program, which includes Stratodesk software – Stratodesk NoTouch OS and Stratodesk NoTouch Center – offers optional multi-tenancy services, and a predictable cost model that includes all-in-one licensing. In addition, the program is dynamically scalable when license needs change and deploys in minutes over the internet. Organizations are actively looking to transition to the cloud but sometimes cost and complexity are major obstacles. Stratodesk MSP partners can now enable organizations to realize significant efficiencies in time to implement and related costs. Our joint customers can have an effective roadmap for their endpoints no matter where they are in their cloud journey, while allowing them to focus on their core business instead of IT. “Businesses across industries are increasingly looking toward managed service providers for pay-as-you go solutions that are cost-effective, scalable, and easy to consume. This IT consumption model is a major opportunity for partners, and our new program allows them to manage endpoint costs predictably, gives them flexibility to scale their business up and down as required and drive additional recurring revenue,” said Steve Thompson, Vice President of Global Channels at Stratodesk. “Businesses across industries are increasingly looking toward managed service providers for pay-as-you go solutions that are cost-effective, scalable, and easy to consume. This IT consumption model is a major opportunity for partners, and our new program allows them to manage endpoint costs predictably, gives them flexibility to scale their business up and down as required and drive additional recurring revenue,” said Steve Thompson, Vice President of Global Channels at Stratodesk. “Based on direct input from partners, we’re giving service providers and integrators access to the Stratodesk NoTouch OS features and tools enabling them to take an enhanced cloud workspace offering to market.” Stratodesk’s new program unlocks new and differentiated offerings and services with an attractive subscription model that opportunities and helps to scale the business of partner providers. The Stratodesk NoTouch OS helps the partner’s customers easily execute their virtual desktop and thin client strategy in the way that best fits their business, knowing they can manage their entire fleet of endpoints from one console with best-in-class support from the MSP and Stratodesk. Among the first MSP partners signed to the new program is Centre Technologies. Stratodesk MSP partners can scale easily based on growth or seasonality Stratodesk can deliver centrally managed endpoints in minutes to end-users physically located anywhere in the world through cloud or on-premises deployment models. Stratodesk’s flexible approach to workforce productivity lets IT teams transform new or existing laptops, thin clients, desktop computers and hybrid devices into secure enterprise edge and cloud workspaces. Stratodesk NoTouch allows IT teams to convert a broad range of x86-, x64- and ARM-based hardware quickly into modern machines with the latest software and security capabilities for end-users, while giving IT complete control over the asset. Additional benefits to partners include: Cloud-ready Stratodesk software enables regional expansion with no capital investments Ability to own and manage the customer relationship end-to-end Accelerated time-to-market Easily address seasonality demands and the need to expand user base periodically Reduce MSP management costs with a single easy-to-manage and deploy OS instead of a variety of legacy systems For more information, visit the Stratodesk Edge channel partner program web page, and inquire to become a partner today. Additional Stratodesk MSP resources include: Simplify Multi-Tenant Endpoint Management for MSPs and MSPs Use Stratodesk Software to Manage Mult-Tenant Deployments. About Stratodesk Founded in 2010, Stratodesk is the leading global EUC innovator of endpoint OS software. Stratodesk’s agile and customer-centric, Linux-based managed OS software, Stratodesk NoTouch, is defining end user computing with its freedom to transform any device into a cloud-ready and highly secure endpoint, enabling companies to cost-effectively manage their unified VDI endpoint deployments and secure digital perimeters. Stratodesk’s software works seamlessly across all x64, x86 and ARM/Raspberry Pi based hardware products, increases endpoint security, and simplifies user experience. Today, with nearly one million licenses deployed globally across multiple industries, Stratodesk prides itself on its authenticity and. dedication to delivering the most innovative software solution to its customers. For more information, visit www.stratodesk.com.

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Trust Software Launches B2B Checkout Platform for TikTok Marketing Partners

Trust Software | September 19, 2022

Trust Software Inc, a fintech that develops marketing payment products, today announced the launch of Market, a B2B checkout platform built for the marketing ecosystem. Alongside the launch of Market, Trust Software also announced that TikTok's more than 60 marketing partners will get exclusive access to the Market platform, preferred pricing, and access to early features. This is in addition to Market's core feature-set, which include immediate payouts, the ability to offer flexible payment terms, streamlined billing, and payment-integrated loyalty programs. Trust Software Inc, a fintech that develops marketing payment products, today announced the launch of Market, a B2B checkout platform built for the marketing ecosystem. Alongside the launch of Market, Trust Software also announced that TikTok's more than 60 marketing partners will get exclusive access to the Market platform, preferred pricing, and access to early features. This is in addition to Market's core feature-set, which include immediate payouts, the ability to offer flexible payment terms, streamlined billing, and payment-integrated loyalty programs. Market is launching specifically for the marketing ecosystem – ad platforms, agencies, marketplaces, and SaaS – allowing businesses to offer their customers flexible payment terms, get paid faster, and build integrated loyalty programs that can increase sales and retention. While Market is exclusively offered to TikTok marketing partners today, they will quickly be expanding to other partner programs over the coming weeks. "Market solves a real problem for the TikTok partner ecosystem. Marketing partners get paid faster to increase cash flow, while brands buy now and pay later to invest in growth. It is a rare win-win within the marketing ecosystem." said David Shaw, Director of Monetisation Partnerships at TikTok. "Market solves a real problem for the TikTok partner ecosystem. Marketing partners get paid faster to increase cash flow, while brands buy now and pay later to invest in growth. It is a rare win-win within the marketing ecosystem." said David Shaw, Director of Monetisation Partnerships at TikTok. Borow continues, "As one of the largest global advertising platforms, we are excited to support TikTok marketing partners. These are businesses doing incredible things in marketing and we want to help simplify their billing and payments process so they can spend more time building great products." About Trust Software Trust Software builds marketing payment products, including Market, the recently launched B2B checkout platform built for the marketing ecosystem. Founded by a team of Snap alums, Trust Software is headquartered in Los Angeles and is backed by Lerer Hippeau, Lightspeed Venture Partners, Manta Ray, Sapphire Sport, Upfront Ventures, and Upper90. Learn more at https://www.trustsoftware.co/ and http://getmarket.com/.

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Premier BPO Launches Partner Alliance Program

Premier BPO | September 08, 2022

Premier BPO, a Co-Sourcing firm that helps companies manage a blended workforce, recently inaugurated the Partner Alliance Program. Enrolled partners can refer leads or co-sell services. The program is not meant for “white-label” or sub-contract arrangements. Eligible Partner Types - Consultants, - Call centers, shared services, and back-office outsourcing industry influencers, - Technology companies and systems integrators, - Private equity and VC firms, - Industry affiliates, professional trade organizations, - Professional firms such as CPA’s, law firms The business process outsourcing market revenue is expected to reach US$ 330 bn in 2022, with most revenue generated in the US ($122 bn), in global comparison. It is also projected to show a CAGR of ~ 6.7% between 2022 – 2027 resulting in a market volume of US $ 450 bn by 2027. - Statista For channel partners with influence across IT functions, the IT outsourcing marketing is on a growth trajectory. Partner Benefits As an enrolled channel partner, our dedicated team, led by Sheraz Chaudhary, will keep a pipeline cadence and serve as a liaison for partners. Partners can expect to earn commissions for introductions and helping to open up new relationships for Premier BPO. Co-Sourcing Services Partners can represent Premier BPO across our entire portfolio including call center services and back-office functions aimed at helping companies grow their business, focus on retention or other business outcomes. Learn More To learn more about the services provided by Premier BPO or learn the steps involved in enrolling, please contact our Partner Alliance Team via our dedicated Partner Alliance Program webpage. About Premier BPO: Premier BPO seeks to be a seamless extension of its client’s business processes. This is done by immersing itself in the client’s values and objectives and by providing dedicated resources that serve as a blended workforce within the client’s organization. The company offers co-sourcing, a hybrid approach to outsourcing, across multiple functions for several industries through world-class global sites. Premier BPO has invested in security and compliance processes including obtaining PCI compliance and has been serving clients since 2003.

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Code42 Appoints Key Leadership to Drive the Next Phase of Partner Growth

Code42 | October 31, 2022

Code42, Inc., the Insider Risk Management (IRM) leader, today announced that it has unified its channel, advisory and technology partner programs under the leadership of Ananth Appathurai, senior vice president of channel and alliance partners. This move unlocks the synergies between Code42’s advisory and technology ecosystem partners and its channel partners to make it easier to collaborate and deliver Insider Risk Management programs and solutions that fit the specific data protection needs of customers. “We have seen tremendous growth from our channel program over the past year. Running parallel to that growth, our advisory and technology partnerships have continued to deepen. We believe that the best experience we can provide for security teams unites these programs and enables us to deliver unparalleled value to our customers,” said Ananth Appathurai. “We have seen tremendous growth from our channel program over the past year. Running parallel to that growth, our advisory and technology partnerships have continued to deepen. We believe that the best experience we can provide for security teams unites these programs and enables us to deliver unparalleled value to our customers,” said Ananth Appathurai. Today, nearly half of business leaders are concerned about the lack of visibility into the types of valuable data – IP, source code, product plans and customer information – leaving their organizations. Code42 helps organizations speed detection and response to data exposed by insiders by giving security teams streamlined access to its flagship IRM products, the Code42® Incydr™ product and Code42 Instructor™ micro-learning solution, through its broad ecosystem of channel, advisory and technology partners. Creating strong alignment between Code42’s channel partners, who have high-growth practices with many of Code42’s technology partners, including CyberArk, LogRhythm, Okta, Palo Alto Networks, Rapid7, Splunk, Sumo Logic, Tines and others, will deliver important benefits for both buyers and partners: For security teams: Code42 is unifying the orchestration of all partners in its ecosystem based on security buyers’ technology stacks, preferred purchasing vendors and advisors, and level of expertise in managing insider risk. Incydr and Instructor continue to hold a valuable place in ecosystem partners’ portfolios, offering data protection solutions that integrate to cloud and email services, SOAR, SIEM, PAM and IAM platforms. For partners: As part of the Accelerate Partner Program, Code42 is committed to a 100% channel go-to-market strategy and is making it easier to enable sales of Incydr and Instructor through access to partner enablement, communications, marketing and incentives programs, and a solutions-led approach based on Incydr’s numerous technology integrations. Ananth added, “Code42’s continued investments in our channel and alliance partner programs signal our commitment to the important role that channel, technology and advisory partners play in the company’s future growth. I am looking forward to leading the expanded partner program and leveraging the reach and influence of our partners to help security teams solve their data protection needs.” Learn more about Code42’s Insider Risk Management Offering Code42 Incydr: The Industry’s Leading Data Security Product for Exfiltration Detection and Response Incydr is an Insider Risk Management solution that provides the visibility, context and controls needed to stop data leak and IP theft. Organizations utilize Incydr to detect and respond to data exposure and exfiltration from corporate computer, cloud and email systems. It deploys in hours so security teams can address material risk to the business in a matter of days and drive the secure work habits needed to decrease how often employees put data at risk in the future. Code42 Instructor: Education-Led Insider Risk Response Instructor improves Insider Risk awareness by focusing on the creation of holistic, security-oriented cultures. The solution delivers actionable, hyper-targeted and bite-sized lessons to end-users when they’re needed most, helping to change security behavior for the long term. The Instructor solution helps organizations rapidly mature their Insider Risk Management programs by incorporating data-driven Insider Risk behavioral guidance for end-users. Combining the Power of Incydr and Instructor Instructor works in tandem with Incydr, allowing security, compliance and education teams to immediately send corrective lessons triggered by employee actions that create risk for the business. For example, when Incydr flags file movement to an untrusted location, like an unauthorized cloud application, an Instructor video specifically explaining the correct activity is sent to educate the employee in real-time through the Incydr solution. About Code42 Code42 is the leader in Insider Risk Management (IRM), offering end-to-end data loss detection and response solutions. The Code42 Incydr product is native to the cloud and rapidly detects data exposure, loss, leak and theft as well as speeds incident response – all without lengthy deployments, complex policy management or blocking employee productivity. Accelerating the effectiveness of Insider Risk programs are the Code42 Instructor microlearning solution, and Code42’s full suite of expert services. With Code42, security professionals can protect corporate data and reduce insider risk while fostering an open and collaborative culture for employees. Designed to meet regulatory control requirements, Code42’s IRM solution is FEDRAMP authorized and can be configured for GDPR, HIPAA, PCI and other compliance frameworks. Innovative organizations, including the fastest-growing security companies, rely on Code42 to safeguard their ideas. Founded in 2001, the company is headquartered in Minneapolis, Minnesota, and backed by Accel Partners, JMI Equity, NewView and Split Rock Partners. Code42 has played a defining role in developing a vision and requirements for the IRM category – now recognized by Gartner, IDC and Forrester – and is a founding member of the annual Insider Risk Summit and Insider Risk Community. The Company has several offices across the United States and its clients include large multinational organizations, such as CrowdStrike, Exabeam, BAYADA Home Health Care, Lending Club, MacDonald-Miller, MACOM, North Highland, Ping Identity, Shape Technologies, Snowflake, University of Georgia, User Testing, UTEX and Xactly.

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