Channel Partnerships

Proofpoint Launches New Simplified Partner Program for Channel Growth

Proofpoint Launches New Simplified Partner Program

Proofpoint, Inc., a market leader in cybersecurity and compliance, has introduced a new partner program to enable the channel to grow sales, strengthen client relationships, and expand income streams.

The Proofpoint Element Partner Program removes the complexity associated with many current partner programs, allowing thousands of Proofpoint managed service providers (MSPs), managed security service providers (MSSPs), distributors, and value-added resellers (VARs) to leverage the company's expanding cybersecurity and compliance platform portfolio to grow their businesses and increase their revenues.

Proofpoint Element has a streamlined structure with two levels, "Core" and "Elite," as well as increased advantages that are readily apparent. With a clear route to Elite status, all Proofpoint channel ecosystem partners can tailor their offerings to market demands. In addition, with substantial sales enablement, accessible training materials, marketing development, and technical support, the newly revised program offers the channel the tools to strengthen its client connections while achieving more excellent win rates.

Core Tier: All channel partners begin at the core tier, whether they are MSPs, MSSPs, or VARs. Minimum criteria must be met to retain Core status, and Core partners get various perks for selling and supporting Proofpoint products, including deal registration, sales certifications, technical training, and prizes.

Elite Tier: Elite channel partners engage in sales and technical training, promote Proofpoint products, and reach the highest revenue targets. Elite-tier partners enjoy considerable deal registration savings, a dedicated channel account manager, marketing money allocation priority, and other top-tier incentives. They may get a value incentive refund for revenue growth commitments in a combined annual business plan.

Partners may also select specialization in information protection with product emphasis areas like CASB, endpoint DLP, insider threat management, or Proofpoint Security Awareness training.

About Proofpoint, Inc.

Proofpoint, Inc. is an industry-leading cybersecurity and compliance firm that protects enterprises' most valuable assets and largest risks: their people. Through an integrated suite of cloud-based solutions, it assists businesses across the globe in preventing targeted cyberattacks, protecting their data, and bolstering their users' resistance to cyberattacks. Proofpoint's people-centric security and compliance solutions eliminate the most significant threats across email, the cloud, social media, and the web for 75 percent of the Fortune 100.

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