Prolific North Live: MediaCom and Channel 4 are latest big names to sign up for expo

Channel 4 and MediaCom are the latest major industry names to sign up for the return of Prolific North Live in February.The broadcaster and media agency join over 90 companies and organisations already taking part in the leading creative, media and marketing industries expo, which will take place at EventCity in Trafford Park on February 15-16. Channel 4 was confirmed yesterday as the final event partner for the event, joining The Landing, Steamhaus and Vision One.There are also four room sponsors on board: Parker Software (the Storytelling & Innovation Theatre), Smoking Gun PR, the CIPR (The Comms Suite) and the CIM (The Marketing Suite).Broadcast, the UK’s leading national broadcast media platform and its sister operation, the Media Production Show, will lead two full days of outstanding speakers and great content as part of the Broadcast and Visual Media Theatre.