New LEAN ads achieve 30 KiloByte weight and 93 per cent viewability
Vibrant Media | July 16, 2016
New technology from the original native ad company, Vibrant Media, has slashed the ad weight for its In-Text, In-Image, out-of-stream video and high impact native ad formats by over 75 per cent to just 30.5 KB. This reduction establishes Vibrant Media as one of the Internet’s lightest scalable native ad providers.