New Facebook Ad Options Aimed at Sparking Retailers’ In-Store Sales

facebook Marketing | September 20, 2016

Facebook Tuesday introduced two new advertising options for retailers looking to boost in-store sales: dynamic ads for retail, and store visits optimization.
The social network said in an email to SocialTimes that dynamic ads for retail enable retailers to upload their stores’ inventories to Facebook and automatically update their ad campaigns based on availability and users’ locations.
And when retailers select store visits optimization, Facebook helps them reach users who are most likely to visit their brick-and-mortar locations.
Facebook provided more details on dynamic ads for retail in a Facebook for Business post, adding that the ad units are currently being tested with retailers including Abercrombie & Fitch, Argos, Macy’s, Pottery Barn and Target, with plans to make them “more widely available to eligible clients in the coming weeks”

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ZentrumHub Announces Strategic Partnership With WIHP, A Leading hotel marketing Company

channel Partnership | May 31, 2022

ZentrumHub, a leading Hotel aggregator API specialist, and WIHP, the Hotel marketing specialists, today announced a strategic partnership that will enable ZentrumHub' customers to get an easy access to metasearch channels and engines like Google Hotel Ads, TripAdvisor, Trivago, Bing Hotel Ads, etc. With WIHP's Meta I/O solution, ZentrumHub customers will now be able to better monitor and control their Metasearch distribution. ZentrumHub, as a start-up, is trying to make an impact in this space by providing its customers more and additional access to technologies that will add value to its clients business. This partnership is a great testimony of this core belief of the company and as next steps, will continue to add more partnerships in its kitty. ZentrumHub now offers more than 900,000 hotel inventory API to its customers with unique properties across the world, enabling their clients to provide a wide choice of hotels to their customers. "With the ever-growing demand for hotels, today's travellers want hotel searches to be quick and painless. With this partnership travel agencies using ZentrumHub Hotel API will be able to position their ads in metasearch engines and increase traffic to their reservation system driving more business." ZentrumHub CEO Sachin Singh Julio Selva, Vice President of Strategic Partnerships at WIHP, said, "Metasearch plays an important role in distributing hotels since 70% of users connect to them during a purchase journey. With Meta I/O, ZentrumHub can help their clients sell more on metasearch." About ZentrumHub: ZentrumHub turned its dream into reality in 2021 by accelerating its travel-tech venture and on a mission to be the fastest and smartest travel API hub in the world. ZentrumHub offers pre-integrated hotel booking API to over 50 leading hotel content suppliers. About WIHP: World Independent Hotels Promotion (WIHP) is a leading hotel marketing agency drawing on more than 20 years of experience and tracking. Having built over 5000 hotel websites and tracked the most efficient ones. With high-end marketing campaigns, WIHP provides global marketing services to the hospitality industry.

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CHANNEL PARTNERSHIPS

Vendavo Acquires Market Medium, a Cloud-Based Rebate and Channel Management Solution Provider

Vendavo, Market Medium | July 26, 2022

Vendavo, the global market leader in B2B price management and commercial excellence solutions, has acquired cloud rebate and channel management solution provider, Market Medium. The acquisition significantly accelerates Vendavo's roadmap to enable manufacturing and distribution organizations as they optimize revenue growth and profitability. The addition of Market Medium brings deeper and more robust channel incentive management capabilities to Vendavo's market-leading price optimization and CPQ solutions that will empower customers to maximize their revenue and profitability through intelligent supplier programs, pricing, sales intelligence, sales quoting and agreements, and channel revenue management. "For more than two decades, we've been empowering enterprise B2B companies to unlock commercial growth and profitability," said Bruno Slosse, President and Chief Executive of Vendavo. "For more than two decades, we've been empowering enterprise B2B companies to unlock commercial growth and profitability," said Bruno Slosse, President and Chief Executive of Vendavo. "The breakthrough combination of Vendavo and Market Medium sets a new standard for price and channel management solutions and provides our customers with key new capabilities in managing commercial excellence and unlocking profitability." Today's commercial excellence leaders are consistently looking for more ways to uncover additional revenue, improve margins, and reduce financial risks. Challenged by hyperinflation, supply chain issues, global crises, and economic uncertainties, it has never been more important for B2B enterprises to have complete control and visibility across the entire commercial landscape, sales channels, and partner ecosystems. As Vendavo and Market Medium join forces, manufacturers will be able to more seamlessly manage manufacturer, distributor, and wholesaler rebate programs, build and scale sophisticated incentives, and nurture partner engagement all while boosting sales, and preserving margins. The combination further empowers businesses to more efficiently track supplier and vendor rebate programs, meet margin guidelines on sales, and pass-through promotions to B2B partners and customers without revenue leakage. "Managing and optimizing channel management programs can be complex. Over the years, the team at Market Medium has taken strides to help our customers simplify through innovation, automation, and channel integration," said Saravanan Krishnakumar, Co-Founder of Market Medium. "Joining forces with Vendavo is a transformative step in our pursuit of partner experience excellence. We look forward to continuing to streamline rebate and pricing processes between suppliers, distributors, and retailers as part of the Vendavo family." Vendavo's AI-embedded solutions have driven – on average – $26 million in annual incremental profit for B2B enterprises. Vendavo welcomes Market Medium customers like Genpak, McLane, and C&S Wholesale Grocers and is now poised to process billions of dollars in rebates and make deal management simpler. This acquisition expands Vendavo's vertical expertise in the manufacturing, high tech, wholesale distribution, and life sciences industries, strengthens rebate management capabilities for current customers, and reinforces Vendavo's commercial excellence leadership position in the market. About Vendavo Vendavo's AI-embedded pricing and sales solutions power the shift to digital commerce for B2B companies, unlocking value, growing margin, and accelerating revenue. With the Vendavo SaaS commercial excellence platform and our best-in-class CPQ and price optimization solutions, our customers develop dynamic customer insights and execute optimal pricing strategies that maximize margin, boost sales effectiveness and improve customer experience. Vendavo has offices in Denver, Düsseldorf, Prague, and Stockholm. For more information, please visit http://www.vendavo.com About Market Medium Market Medium provides channel incentive management solutions in the cloud for manufacturers, distributors, wholesalers, and retailers. It handles the end-to-end lifecycle for rebate calculation, processing and settlements with seamless integrations to a wide range of ERP applications.

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Euronet Worldwide’s epay division successfully expands its recurring billing solution, Renewal, into new countries and channel partners

Euronet | June 06, 2022

epay, the digital payments processing business segment of global financial technology solutions and payments provider Euronet Worldwide, Inc. (NASDAQ: EEFT), today announced additional launches for Renewal, its recurring billing solution. This expansion includes the following channel partners and countries: Harvey Norman in Australia, Altibox Nordics, Cyberport and MediaMarktSaturn Retail Group in Germany, Etisalat UAE, the telecoms pillar of e& (formerly known as Etisalat Group) and Sharaf DG in the UAE, Singtel in Singapore and additional retailers in Mexico. More countries and retailers are already being planned and will be announced when available. Renewal enables companies and brand partners worldwide to easily convert their digital products to a subscription model and sell them at epay's global network of retailers, telecommunication companies and mobile wallet partners and their more than 760,000 point-of-sale terminals in 63 countries. This generates a forward-looking and sustainable revenue model for brand and retail partners by turning a one-time transaction into 12, 24 or 36 transactions. Retailers also benefit from a single connection with epay to leverage and distribute multiple subscriptions from respected global brands while consumers can now purchase subscription-based digital products from their preferred provider and use them conveniently on a mobile device or PC. Details of the initial Renewal launch for Microsoft are available at the Euronet Investor Website. To learn more about Renewal, visit https://www.epayrenewal.com/. "With this expansion for Renewal and our brand partner, Microsoft, we are proving the great potential of our new strategic business area while demonstrating our global sales power and the attractiveness of this digital solution,” said Kevin Caponecchi, Executive VP and CEO, epay, Software and EFT Asia Pacific Division. "With this expansion for Renewal and our brand partner, Microsoft, we are proving the great potential of our new strategic business area while demonstrating our global sales power and the attractiveness of this digital solution,” said Kevin Caponecchi, Executive VP and CEO, epay, Software and EFT Asia Pacific Division. “For our partners, this contributes to long-term consumer relationships and future-proof revenue models. Based on our innovative technology, our existing relationships with more than a thousand brands and our global merchant network, we will continue to successfully expand Renewal and its recurring billing solution." Companies and brands interested in learning more about the recent expansion should consult their existing epay contact or James Warden, Director of Brand Management and epay Products, at jwarden@epayworldwide.com. About epay epay, a segment of Euronet Worldwide, Inc. (NASDAQ:EEFT), is a leading global provider of payment processing and prepaid solutions that processed 3.12 billion transactions in 2021. The company has built an extensive network of retailer touchpoints with 760,000 point-of-sale terminals in 63 countries that connects brands with consumers all over the world. The company offers a diverse ecosystem of services, products and solutions supporting the distribution of Payment and Branded Payments for more than 1,000 brand partners via Commerce, eCommerce and mCommerce solutions. For more information visit www.epayworldwide.com. About Euronet Worldwide, Inc. Euronet Worldwide is an industry leader in processing secure electronic financial transactions. The Company offers payment and transaction processing solutions to financial institutions, retailers, service providers and individual consumers. These services include comprehensive ATM, POS and card outsourcing services, card issuing and merchant acquiring services, software solutions, cash-based and online-initiated consumer-to-consumer and business-to-business money transfer services, and electronic distribution of digital media and prepaid mobile phone time. Euronet's global payment network is extensive - including 49,521 ATMs, approximately 491,000 EFT POS terminals and a growing portfolio of outsourced debit and credit card services which are under management in 62 countries; card software solutions; a prepaid processing network of approximately 760,000 POS terminals at approximately 335,000 retailer locations in 63 countries; and a global money transfer network of approximately 495,000 locations serving 164 countries. With corporate headquarters in Leawood, Kansas, USA, and 66 worldwide offices, Euronet serves clients in approximately 175 countries. For more information, please visit the Company's website at www.euronetworldwide.com.

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CHANNEL PARTNERSHIPS

Zebra Technologies Introduces New PartnerConnect Public Sector Specialization Program for Channel Partners

Zebra Technologies | June 30, 2022

Zebra Technologies Corporation (NASDAQ: ZBRA), an innovator at the front line of business with solutions and partners that deliver a performance edge, today announced a new, vertical market specialization for government and education technology providers in North America. The Public Sector Specialization Program, developed as a strategic component of Zebra’s PartnerConnect program, will support federal, state and local government, as well as K-12, colleges and universities. Zebra’s Public Sector Specialization Program recognizes partner expertise and investment in government and education technology solutions. Qualified program members will have access to unique business-building benefits including growth incentives, go-to-market support, pre-qualified leads, marketing funding, increased channel account management and planning as well as a customizable logo recognizing their expertise in the industry. “Zebra’s PartnerConnect Public Sector Specialization Program reflects our continued commitment to help our partners differentiate themselves while also helping governments and educational institutions meet their digital transformation needs,” said Bill Cate, Vice President of Marketing and Channels, Zebra Technologies. “Zebra’s PartnerConnect Public Sector Specialization Program reflects our continued commitment to help our partners differentiate themselves while also helping governments and educational institutions meet their digital transformation needs,” said Bill Cate, Vice President of Marketing and Channels, Zebra Technologies. “By uniting Zebra’s innovative solutions with resellers’ expertise, local presence and unique capabilities, we can help public sector entities untangle complex technology needs to achieve new levels of productivity, accuracy, and speed that benefits their staff and constituents.” Zebra’s public sector solutions empower front-line personnel by enhancing communications, streamlining workflows and providing situational awareness to improve critical decision making and gain a performance edge. Agencies deploying school and facility security, warehouse management, eCitation, healthcare and inspections and maintenance solutions can leverage Zebra’s complete product portfolio and partner ecosystem to enhance operational efficiency, reducing time-consuming and error-prone administrative tasks. Zebra’s solutions adhere to the highest security standards while providing manageability and longevity, freeing resources for public service and enabling convenient and precise control of end user experiences. KEY TAKEAWAYS Zebra’s new North American PartnerConnect Public Sector Specialization Program will support government and education technology providers serving federal, state and local government, as well as K-12, colleges and universities. Qualified program members will have access to business-building benefits such as go-to-market support, pre-qualified leads, marketing funding, and growth incentives. The PartnerConnect program makes it easier for partners to work with Zebra and differentiate themselves while rewarding them for their commitment, competency and performance. ABOUT ZEBRA TECHNOLOGIES Zebra (NASDAQ: ZBRA) empowers organizations to thrive in the on-demand economy by making every front-line worker and asset at the edge visible, connected and fully optimized. With an ecosystem of more than 10,000 partners across more than 100 countries, Zebra serves customers of all sizes – including 94% of the Fortune 100 – with an award-winning portfolio of hardware, software, services and solutions that digitize and automate workflows. Supply chains are more dynamic, customers and patients are better served, and workers are more engaged when they utilize Zebra innovations that help them sense, analyze and act in real time. Zebra recently expanded its industrial automation portfolio with its Fetch Robotics acquisition and increased its machine vision and AI software capabilities with the acquisitions of Adaptive Vision, antuit.ai and Matrox Imaging. Zebra is #25 on Newsweek’s inaugural list of America’s Most Loved Workplaces and #79 on Forbes’ list of America’s 500 Best Midsize Employers. Learn more at www.zebra.com or sign up for news alerts. Follow Zebra’s Your Edge blog, LinkedIn, Twitter and Facebook, and check out our Story Hub: Zebra Perspectives. ZEBRA and the stylized Zebra head are trademarks of Zebra Technologies Corp., registered in many jurisdictions worldwide. All other trademarks are the property of their respective owners. ©2022 Zebra Technologies Corp. and/or its affiliates.

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