Nanigans Advertising Automation Empowers Direct Response Marketers to Scale on Twitter

BOSTON--(BUSINESS WIRE)--Nanigans, Inc., the leading provider of advertising automation software for in-house marketing teams, has formally announced the extension of its software to Twitter. Core Digital Media and Dashlane are among customers that have benefitted from access to the solution, enabling them to scale their direct response campaigns on Twitter.Twitter is the world’s fastest growing channel for display advertising, according to eMarketer, with a projected growth rate of 45% in 2016. Nanigans’ mission is to empower in-house marketing teams to accelerate growth with powerful advertising automation software across channels, and its expansion to Twitter does exactly that.