LinkedIn Continues to Re-Focus on Groups, Outlines New Groups Infrastructure

LinkedIn groups used to be good, right? There used to be a lot of useful discussions and connection opportunities - and given the professional focus of the platform, providing a networking space within the app makes perfect sense. Spammers saw the opportunity to push their messages, with groups generating an inordinate amount of notifications, both via the LinkedIn feed and via email. Using them as a direct-connector to people's inboxes, marketers ruined groups, filling them with more and more promotional messages till that's all that was left.