HP Initiates New Channel Partner Program HP Amplify Effective From November 1
PC and printer major HP has launched a channel partner program optimised to drive dynamic partner growth and deliver consistent end customer experiences. Amplify provides the insights, capabilities and collaboration tools needed to drive growth as digital transformation and customer purchasing behaviours continue to evolve. The new program will go into effect from November 1 for the commercial partners, while retail partners are slated to transition to the programme in the second half of 2021.