HEIST STUDIOS APPOINTS RAPP TO LAUNCH FALL CAMPAIGN

RAPP UK has been appointed by Heist Studios, the innovative bodywear brand, to launch its autumn campaign for the debut of its luxury, seamless tights.

The campaign will focus on digital advertising, a new website design, new packaging design, social and content strategy, all supported by a robust traditional media strategy.

Edzard van der Wyck, Creative Director and Co-Founder of Heist Studios in London, said: "RAPP completely understood the brief, the positioning of Heist and the intelligent creative that is needed to make a point of difference in the market. We’re very excited to begin our work with RAPP."