Hawke Media and Junction AI Join Hands to Challenge Brands to Dump Your Agency

Hawke Media, one of the rapidly increasing digital marketing consultancies in the nation has collaborated with the global, artificial intelligence start-up, Junction AI to motivate brands to audit the return on investment of their digital campaigns as suggested by their current marketing agencies "Hawke Media was based on the reason that there ought to be available to great marketing for everyone but that isn't generally the situation when working with specific agencies, leaving brands baffled and untrusting of their experience. This inspired Vance Reavie (CEO and Founder of Junction AI) to challenge brands to discover into their campaign insights to hold these agencies accountable. If it's not working, pivot," explains Erik Huberman, CEO & Founder of Hawke Media.

Junction AI proposals an unbiased review of campaign data, performance, and opportunity to bring key insights that can shed light on the gap between what brands are currently achieving, versus what they could be accomplishing. The core principle behind this type of data assessment is that if a brand is aware of why something is working, they can replicate that success again, and again for definite results with continued development on their return on investment.

"Brands require answers on what worked and why - it's the only way to grow revenue and reduce ineffective spend. It's our mission, to deliver easily accessible and explainable insights. Our partnership with Hawke Media is a great example of marketing leaders infusing analytics into their workflows and staff development, transforming to a data first culture," says Vance Reavie, CEO & Founder of Junction AI. The results given by AI-powered data can drive brands to make educated decisions on which they spend their money with based on data objectivity.

To Know More about Hawke Media:   

Established on the idea that every modern business needs a CMO-level expert to lead marketing efforts, Hawke Media specializes in custom, data-driven, performance-focused solutions to help launch, scale, and invigorate businesses of all sizes, industries, and revenue models. Founded in 2014 by Erik Huberman and Tony Delmercado, Hawke Media is one of the nation's fastest-growing marketing consultancies and, while headquartered in beautiful Los Angeles, now has employees in 28 different states and counting. Its mission is to bring top-tier marketing to all brands because they deserve it. Acting as a full-service outsourced CMO, Hawke offers a wide array of digital marketing services on a month-to-month, a la carte basis.