BNP Paribas AM Names Global Head of Digital Marketing

BNP Paribas Asset Management, the autonomous asset management business of BNP Paribas Group, announced this Monday that it has appointed a Global Head of Digital Marketing. In the newly-created role, Tingle will be based in London and report to Roger Miners, the Chief Marketing Officer. Officially starting her role on January 7, 2019, she will be responsible for creating and executing the firm’s global digital marketing strategy. As part of her role, she will create social media and digital campaigns. To achieve this, she will work closely with BNP Paribas Asset Management’s Digital team, as well as collaborate with the company’s regional marketing teams.