Channel Partnerships

Backblaze’s New Channel Partner Program Launched

Backblaze
Backblaze, Inc., an independent storage cloud platform, announced the launch of its channel partner program. This announcement follows Backblaze’s recent announcement of a capacity billing model exclusive to the channel- Backblaze B2 Reserve. In addition, It includes a suite of benefits, rewards, and resources developed to enhance and simplify incentives for resellers and distributors who bring B2 Cloud Storage to their customers.

“When it comes to helping businesses get the best of what cloud services have to offer, no one does it better than the channel, So, being able to give our Channel Partners the tools, support, and incentive to do more with B2 Cloud Storage is incredibly exciting.”

Elton Carneiro, Senior Director, Partnerships at Backblaze 

Through the channel partner program, Backblaze aims to support partners by helping them engage a broader customer base with a variety of solutions. The program includes:
  • Joint marketing efforts, collateral, and promotional funds.
  • Channel exclusive pricing, rebates, and incentives.
  • Resources including staff support, automated deal registration, and lead passing.

“When Backblaze expressed interest in working with CloudBlue Marketplace, we were excited to bring them into the fold. Their ease-of-use and affordable price point make them a great offering to our existing resellers, especially those in the traditional IT, MSP, and media & entertainment space.”—Jess Warrington, General Manager, North America at CloudBlue.

The inquiries are now open for the channel partner program. Backblaze has also announced exclusive market development funds (MDF) and partner portal along with other benefits. An in-depth description is shared on Backblaze’s blog.

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