CHANNEL PARTNERSHIPS

AdvisoryHub Wins 2022 US & Canada Partner Marketing Innovation Award at Zoomtopia Partner Awards

AdvisoryHub | November 18, 2022 | Read time : 05:00 min

Partner Marketing Innovation Award
AdvisoryHub is a recipient of the 2022 Zoom Partner Awards from Zoom Video Communications, Inc., commending the company's inventive spirit and impactful achievements. The award was presented to AdvisoryHub for the 2022 US & Canada Partner Marketing Innovation Award at Zoomtopia Partner Connect.

Partner Connect is a partner-focused event at Zoomtopia designed to inform and inspire partners on Zoom’s vision, how they can better sell, learn about new program updates, and celebrate their successes.

The award program recognizes organizations that have strategized impactful business plans with Zoom, resulting in increased alignment and distinguished sales and marketing accomplishments. AdvisoryHub is this year's US & Canada Marketing Innovation Award winner recipient.

“Our partners continue to do incredible things, and Zoom’s annual Partner Awards recognize their ongoing commitment to deliver happiness to our customers,” said Todd Surdey, Head of Global Channel and Business Development at Zoom. “With hybrid work here to stay, our partners play an integral role in delivering Zoom’s platform to our global customers. From chat, phone, meetings, and much more, our partner community has worked tirelessly to help customers reimagine work and stay connected. We commend their dedication, innovation, and impressive results.”

Transitioning to the cloud provides businesses new opportunities and operational muscle to unlock innovation across their organization including fundamentally reinventing their business models and redefining the Customer Experience (CX). With extensive industry and technology expertise, AdvisoryHub’s team of Practical Strategists work with their clients to strategically identify, plan, and propel their business transformation with cloud-enabled solutions focused on the Customer Economy.

“Zoom has built one of the most innovative cloud platforms of our time, combining the use of chat, phone, meetings, rooms, webinars, and contact center. Such an offering can only be met by an innovative marketing approach to help companies digest and adopt the full stack of offerings that can drive Customer Experience in the new Customer Economy,” said Richard Tarity, AdvisoryHub Co-founder and Practical Strategist.

“Zoom has built one of the most innovative cloud platforms of our time, combining the use of chat, phone, meetings, rooms, webinars, and contact center. Such an offering can only be met by an innovative marketing approach to help companies digest and adopt the full stack of offerings that can drive Customer Experience in the new Customer Economy,” said Richard Tarity, AdvisoryHub Co-founder and Practical Strategist.

“Zoom has proven to be a leader in the phone and call center market and continues to innovate with new features to their platform on a daily basis, making it easy to help clients adopt these offerings,” said John Maylath, AdvisoryHub Co-founder and Practical Strategist.

About AdvisoryHub
AdvisoryHub is a new age advisory firm acting as an extension to your team, helping you navigate the changing markets caused by the accelerating pace of change in technology. In short, we are a team of Practical Strategists.

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El imperativo de la conexión El actual escenario post pandémico ha subrayado la importancia de disponer de procesos conectados en la empresa. A día de hoy, se espera que las empresas sean ágiles, resilientes y capaces de generar sinergias y atender al cliente en cualquier plataforma. Por ello, las empresas no sólo deben tener un


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CHANNEL PARTNERSHIPS

Ivanti Launches Fully Enabled Global Partner Portal and Campaign Central

Ivanti | November 10, 2022

Ivanti, the provider of the Ivanti Neurons automation platform that discovers, manages, secures, and services IT assets from cloud to edge, today announced the launch of its new fully enabled Partner Portal and Campaign Central. The Partner Portal is a personalized, role-based experience that provides automation of the partner life cycle and streamlines business processes. Campaign Central is a marketing platform that enhances partner marketing efforts by co-branding professionally packaged marketing campaigns at zero cost. "Our partners are a critical part of our business, and we are committed to investing in them," said Dennis Kozak, Chief Operating Officer at Ivanti. "Our partners are a critical part of our business, and we are committed to investing in them," said Dennis Kozak, Chief Operating Officer at Ivanti. "The Partner Portal and Campaign Central are just two examples of how we are continuing to invest in our partner community. We are committed to providing our partners with the tools and resources they need to be successful." The Partner Portal provides a one-stop shop for all Ivanti related content, tools, and resources across all roles. It also offers a marketing platform to support partner lead generation and demand efforts. Campaign Central enables partners to create and personalize every campaign. Additionally, partners can track campaigns securely and stay informed at every customer touchpoint with built-in reporting. The Partner Portal provides a personalized, role-based experience that will enable Ivanti partners to drive more leads and close more business. Initial feedback from our partners has been positive with many reporting that the Partner Portal and Campaign Central are game changers for their business. Lori Garber from Integral Federal said about Campaign Central: "I really like campaign central! It is super easy to create different collateral and customize it with our branding. The interface is easy to understand, especially after the enablement Ivanti provided. The pre-designed artwork is high quality and for a marketer like me, I appreciate that we can use something like this to save time.” The Ivanti Partner Program was designed with the overarching belief that we are better together. Ivanti partners receive exclusive access to resources, tools, and connections to grow their business. Ivanti is consistently increasing our investment in our partnerships by offering more benefits and support through the partner program. Ivanti provides our partners a unique opportunity to rapidly grow their business by providing market-leading solutions to customers of every size around the globe. For more information on the Ivanti Partner Portal and Campaign Central or to apply to become an Ivanti Partner, please visit: https://www.ivanti.com/partners. About Ivanti Ivanti makes the Everywhere Workplace possible. In the Everywhere Workplace, employees use myriad devices to access IT applications and data over various networks to stay productive while they work from anywhere. The Ivanti Neurons automation platform connects the company’s industry-leading unified endpoint management, cybersecurity, and enterprise service management solutions, providing a unified IT platform that enables devices to self-heal and self-secure and empowers users to self-service. Over 45,000 customers, including 96 of the Fortune 100, have chosen Ivanti to discover, manage, secure, and service their IT assets from cloud to edge, and deliver excellent end-user experiences for employees, wherever and however they work. For more information, visit www.ivanti.com and follow @GoIvanti.

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CUSTOMER EXPERIENCE, CONTENT CREATION, CRM

Unifimoney Joins Alkami Partner Program to Empower Regional Banks and Credit Unions with Digital Wealth Management

Unifimoney | December 09, 2022

-Unifimoney, a multi-asset digital wealth management provider, today announced that its digital wealth management solution will be available through the Alkami Platform. The partnership enables financial institutions (FIs) to offer wealth management services, including robo advisory and commission-free trading in stocks, ETFs, precious metals and digital assets, to all account holders regardless of size. With Unifimoney, Alkami clients can now extend digital wealth management services to account holders to support their long-term investment journey from their first job through retirement. Digital wealth management represents a $20bn opportunity in incremental non-interest revenue for regional and community FIs according to Unifimoney. “Our clients see account holder demand for investment services in the volume of deposits sent to third-party investment apps, which has increased at a significant rate,” said Stephen Bohannon, co-founder and chief strategy and product officer of Alkami. “Adding Unifimoney to the Alkami Platform enables our clients to deepen the relationship with their account holders by offering a bundled solution for banking and investing under one roof.” Alkami serves some of the most innovative and fastest growing financial institutions in the country. We are excited to have the opportunity to support these institutions and the communities they serve by extending their value proposition to include digital wealth management.” Ben Soppitt, chief executive officer of Unifimoney. The Alkami Partner Program nurtures an ecosystem that connects cutting edge fintech partners to Alkami’s client base of regional banks and credit unions in the United States. With more than 270 integrations and over 60 APIs, the Alkami Platform brings regional banks and credit unions the power of future-proofed scalability. About Unifimoney Unifimoney is a multi-asset turnkey digital wealth management platform that serves fintechs, community banks and credit unions to enable them to offer compelling investment services to their customers. The Unifimoney platform today includes both passive and active investing in traditional equities and ETFs, as well as 80 cryptocurrencies and precious metals including gold, silver and platinum. Unifimoney RIA, a wholly owned subsidiary of Unifimoney Inc. is an SEC registered RIA. Unifimoney is part of the ICBA 2022 ThinkTech Accelerator Program.

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MARKETING DATA, CONTENT CREATION, CRM

Echoworx Joins Mimecast’s Alliance Partner Program, Simplifying Cyber Resiliency

Echoworx | December 15, 2022

Echoworx, an industry leader in cloud-based email and statement encryption, announced today that they have joined Mimecast’s Cyber Alliance Program with a new strategic integration that provides strong enterprise-grade encryption protection. Introduction By integrating Mimecast’s cloud-native email security with Echoworx’s customizable email encryption offerings, organizations can enable innovative and secure digital business processes. Context “The evolution of cybersecurity threats and business realities is driving customers to modernize their security solutions and experiences, and it is paramount that we continually address new and emerging adoption barriers for our customers. The Echoworx integration with Mimecast makes encryption a central component of secure business processes, providing comprehensive email data protection. Jules Martin, vice president, ecosystems & alliances at Mimecast. Supporting eight separate delivery methods, 27 languages and seven authentication options, Echoworx eliminates complexity for users, helps maintain compliance, and gives more control to senders. Through their integration with Mimecast, Echoworx continues to provide the security and usability imperative to modern business practices. “Providing a secure solution without overcomplicating customer experiences is top priority,” said Rosario Perri, vice president, channels EMEA at Echoworx. “It’s crucial to leverage trusted security platforms like those offered by Echoworx and Mimecast allowing enterprises to maintain ease-of-use while modernizing security protocols.” Closing Organizations looking for a solution that delivers email encryption for a multitude of use cases, rapid and simple deployment, and a user-friendly experience are turning to integrated solutions. Through this strategic alliance with Mimecast, Echoworx further demonstrates its commitment to providing global enterprises in both the private and public sectors with not just a product, but best-in-breed security. About Echoworx Echoworx protects the privacy of people and businesses throughout the world by making email data protection easier. Their scalable, easy to use, and configurable cloud security and email encryption solutions have been adopted by enterprises in more than 30 countries. Their passionate encryption experts transform communication chaos into order for world leading organizations who understand — it pays to be secure.

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CHANNEL PARTNERSHIPS

Adcore Announces Renewal of Microsoft Advertising Partnership Agreement for 2023

Adcore, Amphy | November 08, 2022

Adcore Inc. (the "Company" or "Adcore") (TSX:ADCO)(OTCQX:ADCOF)(FSE:ADQ)(TSX:ADCO-WT), a leading e-commerce advertising management and automation platform to leverage digital marketing in an effortless and accessible way ("Effortless Marketing"), today announced it has renewed its channel partner agreement with Microsoft for 2023. The Company has been part of the Microsoft Advertising Partner Program since September 2019 and has held the prestigious Microsoft Elite Partner status since February 2022 in recognition of its outstanding technological solutions and ability to drive unique advertisers to Microsoft Advertising. Omri Brill, Adcore's Chief Executive Officer, commented, "Microsoft has been an invaluable partner for us over the past four years. The collaboration between our Marketing Cloud technology and Microsoft Advertising platform creates a powerful offering that enables our growing customer base to seamlessly increase their presence in the digital marketplace. We look forward to the continued success of this partnership in 2023 and many years to come." Nigel Leggatt, Director, Partner Sales - EMEA at Microsoft, added "I'm delighted to see the continued success of our channel partnership between Microsoft Advertising and Adcore. Adcore is growing internationally and attracting clients across multiple industries that will benefit from Microsoft Advertising product integration across Adcore's solutions. Adcore has become a strong and valued partner and we can't wait to see where the future of this partnership takes us." Nigel Leggatt, Director, Partner Sales - EMEA at Microsoft, added "I'm delighted to see the continued success of our channel partnership between Microsoft Advertising and Adcore. Adcore is growing internationally and attracting clients across multiple industries that will benefit from Microsoft Advertising product integration across Adcore's solutions. Adcore has become a strong and valued partner and we can't wait to see where the future of this partnership takes us." ABOUT ADCORE Adcore is empowering entrepreneurs, advertisers, and the future of e-commerce through its advertising management and automation platform. By combining extensive industry knowledge and experience with its proprietary artificial intelligence engine, Adcore offers a unique digital marketing solution that empowers entrepreneurs and advertisers by managing and automating their e-commerce store advertising and monitoring and analyzing the performance of their advertising budget to ensure maximum Return on Investment. In addition to being named numerous times on Deloitte's Fast 50 Technology list, Adcore is a certified Google Premier Partner, Elite Tier Microsoft Partner, Facebook Partner and TikTok Partner. Established in 2006, the Company employs over fifty people in its headquarters in Tel Aviv, Israel and satellite offices in Toronto, Canada, Melbourne, Australia, Hong Kong and Shanghai, China. For more information about Adcore, please visit https://www.adcore.com/investors/, https://www.adcore.com/blog or follow us on LinkedIn. ABOUT AMPHY Founded in 2021 in the midst of the pandemic, Amphy is the world's most diverse 24/7 live online learning marketplace. With Amphy, learners can choose from thousands of classes across hundreds of categories to grow their passions and skills, expand their children's learning opportunities, and much more. Instructors on the Amphy platform join a vibrant virtual teacher community that promotes and supports their success through enrichment seminars, marketing and advertising, and a suite of tools that allow them to run their classes hassle-free and focus on their students. Amphy students gain access to high-quality, personalized classes accessible from 24/7, as well as join a growing community of lifelong learners. For more on Amphy please visit - https://www.amphy.com/ and https://blog.amphy.com/ or follow us on LinkedIn, Facebook, Instagram and YouTube.

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El imperativo de la conexión El actual escenario post pandémico ha subrayado la importancia de disponer de procesos conectados en la empresa. A día de hoy, se espera que las empresas sean ágiles, resilientes y capaces de generar sinergias y atender al cliente en cualquier plataforma. Por ello, las empresas no sólo deben tener un

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