Adobe Acquires Livefyre, Will Integrate With Marketing Cloud

The San Jose, Calif.-based software giant entered into a definitive agreement yesterday to acquire Livefyre and will integrate it into the centerpiece of its eight-component marketing cloud: the web content management platform Adobe Experience Manager. The acquisition is subject to certain closing conditions and is expected to close within the next months. The companies did not disclose terms.

Spotlight

Flexibility and efficiency are both paramount for manufacturers as countless industries go green, with economic and market volatility and shifting customer expectations prompting many organizations to reconfigure their business models to remain competitive. These drastic changes mean manufacturers must adopt new innovative techn


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Spotlight

Flexibility and efficiency are both paramount for manufacturers as countless industries go green, with economic and market volatility and shifting customer expectations prompting many organizations to reconfigure their business models to remain competitive. These drastic changes mean manufacturers must adopt new innovative techn

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