90% of Top Marketers Put Audience Needs First
Search Engine Journal | October 10, 2018
According to CMI, putting audience needs first was a novel concept just 10 years ago. Now it’s common practice among the most successful content marketers.In this year’s study, CMI interviewed over 1,000 marketers who have been doing content marketing for at least a year or more.The results of this study can help those within the industry better understand trends, growth, and challenges of content marketing going into 2019.