Live Link Strategy Workshop

The world remains torn between a desire for a prior sense of normalcy and a recognition that many of the changes we’ve experienced are permanent. A new equilibrium for marketing remains elusive. Economic and social upheaval continue to reshape the lives of customers and employees, disrupt supply chains and put new demands on businesses and brands and the landscape in which we operate. Join this complimentary webinar as Gartner experts reveal the future of marketing based on a present filled with tension and uncertainty.

Join us for a 30-minute session covering use cases on how to scale SEO within your company. Our client solutions manager Gerald Murphy will showcase ways the platform, data, and processes are used to elevate and scale your largest digital marketing channel opportunity. We will be recording the webinar, and it will be available on demand at the same registration URL a few hours after the event. Please note there is no phone dial in for audience members. You will need to use your computer audio, so best to have headphones available.If the screen or audio freezes, please refresh your browser. If that does not work, please close your browser and log in again.

As crazy as it is, 2018 is coming to an end and 2019 is coming up quickly! It’s never too early to start thinking about your digital marketing strategy for next year. We all know that having a solid online presence is a must in today’s digital age, but some tactics are starting to work better than others. There are a few new star players in the digital marketing game, so you’ll need to catch up on the latest trends before planning for next year.

App downloads definitely propel your app to success but don’t define it. The key lies in app usage – on people who actually use the app, after downloading it. But how do you gauge that? Enter engagement metrics – KPIs that help you measure the true extent of your app’s success and help you define clear goals and areas of improvement.