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Google AdSense Announces Crackdown on Invalid Clicks

August 22, 2019 / Roger Montti

Google AdSense announced they will stop showing ads before invalid clicks happen. Google says this change won’t affect most publishers. Penalized AdSense publishers will be notified and given the opportunity to fix the problem. Google also mentions fraudulent traffic in the form of “Automated clicking tools or traffic sources.” That kind of software is called a Clickbot. Clickbot traffic is a purely fraudulent activity. Publishers should be wary of any service that promises instant traffic because that could be clickbot traffic. The above examples of fraudulent traffic that Google posted is meant as an example and don’t represent the different kinds of fraudulent traffic.