Digital Content Marketing Best Practices for 2020

When it comes to content marketing, not many accountants and CPA firms have a clear strategy. For instance, some are likely to publish a blog only during important company events or times when an idea pops up in their head. Unfortunately, irregular or inconsistent marketing may end up a waste of time, energy, and effort. If you want to provide value to your audience and boost your client base, you need to come up with a well-thought-out content strategy. On top of that, you should stay consistent with your marketing efforts. Rather than struggle with your content marketing, make sure to hire an expert SEO marketing agency that can take care of it. They can develop a tailored content plan that suits your business, niche market, and budget. They can also offer a unique “step-in-the-door” service. Clients can ask an SEO marketing agency to write weekly blogs, manage blog posts, and produce other types of web content.