Facebook Is Introducing New Monetization Options For Content Creators

Facebook has introduced some updated monetization options for video content creators. In June 2018, it launched “Brand Collabs Manager” that let content creators and advertisers to come together and create content in partnership. This feature is now available in more than 40 countries. Kate Orseth, Video Product manager and Jeff Birkeland, Facebook's head of creator and publisher experience, described in a blog post how the Ad Breaks monetization option of the platform is now available with Brand Collabs Manager. There are certain criteria that creators must meet to be able to use Brand Collabs Manager. Creators must have 1,000 followers and in the last two months should have at least one of these achievements: