LinkedIn Rolls Out New Format for its 'Daily Rundown' Professional News Updates

As content engagement continues to rise on LinkedIn, the platform is looking for more ways to facilitate discussion, and get professionals connecting over key topics. In fact, LinkedIn now has a team of some 65 journalists dedicated to this task - and according to a new profile in CNN Business, those efforts are paying off. "A metric that tracks how often users are coming to LinkedIn in 30-minute intervals is up about 27% from the year prior. And the company is monetizing that traffic. Satya Nadella, CEO of LinkedIn owner Microsoft said on a recent earnings call that it's been "another record year for LinkedIn, driven by all-time high engagement across the platform." Furthering these efforts, LinkedIn has this week announced that it's making some changes to its Daily Rundown professional news listings, which users can opt-in to, in order to be sent a key business news overview each day.

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