51 Tips for Effective and Free Content Promotion

In recent years, I’ve seen a steady increase in the amount of pushback from brands regarding how they value social sharing, an obvious form of word of mouth. Inexplicably, the idea of content sharing gets a ho-hum reaction - I regularly hear responses like. Social media takes too much time - My response: Yes, social media takes time. Everything takes too much time if you’re unable to realize its potential benefits. And everything��s worth the time when you make it work.Social sharing is declining - My response: True statement. As brands relentlessly blitz social media, you have to create remarkably valuable content and promote it to succeed.Social shares are a vanity factor that means little or nothing to our brand - My response: Yes, of course it’s difficult to place a dollar value on social shares, but no, social sharing means a lot to your brand. Social shares are a component of the digital content marketing ecosystem with interrelated elements that impact each other.