Instagram Will Now Let You Post to Multiple Accounts at Once Within its Composer

No doubt Instagram founders Kevin Systrom and Mike Krieger are grinding their teeth as they read about this one.  Yesterday, Social Media Today Influencer and digital marketing advisor Dhariana Lozano posted this image to her Twitter feed. The feature - which was actually first spotted in testing back in December - will be welcomed by social media managers who are working to maintain several accounts - but then again, it kind of goes against the original content ethos that Instagram was founded upon. While it may make things easier, and it may add more content to Instagram's ecosystem, it will be repeated content, duplicated across multiple accounts.