What Does the Future Hold for Marketing in 2017?

Today’s online marketing continues to evolve at an almost dizzying rate, which can make it difficult to keep track of all of the trends in the industry. Even if keeping marketing campaigns up-to-date can present a challenge, you need to remember that effective marketing is critical to your business’s success.More and more businesses are seeing the benefits of search engine optimization and making it their top priority, and local SEO is likely to continue to trend. Statistics show that 66% are making the improvement of their SEO strategies and organic presence their main priority in the next year.

Spotlight

Stellar Cyber

Stellar Cyber Open XDR platform delivers comprehensive, unified security without complexity, empowering lean security teams of any skill to successfully secure their environments. With Stellar Cyber, organizations reduce risk with early and precise identification and remediation of threats while slashing costs, retaining investments in existing tools, and improving analyst productivity, delivering a 20X improvement in MTTD and an 8X improvement in MTTR. The company is based in Silicon Valley. For more information, contact https://stellarcyber.ai.

Other Infographics
news image

Inbound Marketing Channel: OOH Advertising

Infographic | February 23, 2022

What is OOH advertising? Out-of-home advertising includes roadside banners, public digital displays, public internet kiosks, and others. It is a key channel of inbound marketing.

Read More
news image

SaaS Reseller Partnership: The Most Popular Channel Partnership

Infographic | May 18, 2022

Carahsoft is a government IT solutions provider. It resells DocuSign’s e-signature to the public sector. Thanks to Carahsoft, DocuSign is used by 800+ local, state, federal, and tribal agencies. JMT Consulting is a reseller for Vena Solutions, a financial planning platform. Vena uses JMT’s expertise in non-profit financial reporting and budgeting while JMT sells Vena’s products to its 2000+ non-profit clients.

Read More
news image

Content marketing strategy in a post-pandemic era: Engaging ITbuyers

Infographic | October 14, 2021

When the pandemic hit and live events had to end organisations needed to rethink their marketing mix and move to a digital space. Most importantly your audience's content consumption and research habits changed becoming more self sufficient and digitally driven.

Read More
news image

Marketer Survey: 5 Social Media Trends to Watch in 2022

Infographic | December 21, 2021

To find out, Hootsuite surveyed 18,100 marketers around the world, spoke with industry leaders, and examined third-party data. An infographic (below) explores highlights from the research. Specifically, it covers five trends to watch: brands finally getting community right, marketers getting creative as consumers wise up to social ads, social maturing out of the marketing department, social becoming the heart of shopping, and social media managers bridging the gap between marketing and customer service.

Read More
news image

How to Win at Customer Experience Infographic

Infographic | November 10, 2021

If 92% of shoppers are influenced by personalized shopping cart recommendations, shouldn’t brands do more personalization, in more places, more often? It’s easier said than done — requiring a deep commitment to improve data accuracy and quality. It also requires brands to unify disparate customer data, make it readily accessible across the organization, and close gaps that obstruct cross-channel insights. But it's worth the effort. Taking control of your customer data has huge advantages. Download this infographic to learn why brands are doubling down on improvements to customer data and insights – and where the biggest hurdles lie on the road to better command of the customer experience.

Read More
news image

Advantages of Conversational Marketing in B2B

Infographic | January 7, 2022

Conversational marketing makes robust connections with customers through dialogue, such as live chat, voice assistants, chatbots, etc.

Read More

Spotlight

Stellar Cyber

Stellar Cyber Open XDR platform delivers comprehensive, unified security without complexity, empowering lean security teams of any skill to successfully secure their environments. With Stellar Cyber, organizations reduce risk with early and precise identification and remediation of threats while slashing costs, retaining investments in existing tools, and improving analyst productivity, delivering a 20X improvement in MTTD and an 8X improvement in MTTR. The company is based in Silicon Valley. For more information, contact https://stellarcyber.ai.

Events