The Top B2B Influencer Marketing Trends for 2020

Infographic | November 10, 2021

If 92% of shoppers are influenced by personalized shopping cart recommendations, shouldn’t brands do more personalization, in more places, more often? It’s easier said than done — requiring a deep commitment to improve data accuracy and quality. It also requires brands to unify disparate customer data, make it readily accessible across the organization, and close gaps that obstruct cross-channel insights. But it's worth the effort. Taking control of your customer data has huge advantages. Download this infographic to learn why brands are doubling down on improvements to customer data and insights – and where the biggest hurdles lie on the road to better command of the customer experience.

Infographic | November 29, 2021

While content will always be king in marketing, especially in digital channels, many GTM teams still underestimate the volumes necessary and underinvest in truly differentiating quality. If your organization isn’t very focused on creating content going forward, you’re going to lose ground. In this infographic, we’ll look at what great content is, the organizational obstacles that get in the way of creating it and how teams can overcome such challenges to restart these critical engines.

Infographic | June 27, 2022

Enabling and empowering your channel partners to enthusiastically sell your services or products is called channel partner enablement. Using channel partner enablement, you can increase your market share and improve your bottom line.

Infographic | March 9, 2022

High-growth brands are three times more likely to use marketing partnerships as part of their overall strategy than no-growth firms. (Source: Hinge High Growth Survey) Identify sales and profit by market segment, and product or service. Determine growth opportunities. Evaluate competitors’ marketing, websites, products and services.

Infographic | March 30, 2021

Guide to Facebook Content Marketing Be Effective Post at least 5 times per week max 3 lines of text at optimal hours For a Campaign. choose a day to repost every week Mondays gain 60% More Likes, Comments & a 18-24 demographic is highest from 9-10pm to stay in the mind of fans Shares Be Specific & Relevant Be Seasonable Know your Audience Be Relevant & Timely Give insider info to Write about current Link fans to articles that their community make fans feel in the know. events & holidays. will care about. This will show fans you are up-to-date.

Infographic | February 1, 2022

Businesses will be looking towards CRM to fill the gaps that were uncovered in 2020. This means accessibility from anywhere, anyplace and anytime is going to be very important.