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MARKETING STRATEGY

Vulture | October 26, 2021

Vuture, the enterprise-technology leader for professional services, announced Vuture Connect, which allows partners to send personalized emails to select clients from the palm of their hands. Marketers can empower partners to easily create and send emails to contacts using a flexible set of parameters that works through an integration with LexisNexis InterAction or without a CRM. Vuture Connect brings the best of personalized email to the mobile phone. Now marketing teams can expa...

MARKETING STRATEGY

Advisors Internet Marketing | January 17, 2022

Advisors Internet Marketing, the first fully digital-based financial marketing organization, specializing in helping independent financial advisors grow highly profitable location-independent businesses, entered into a strategic relationship with Advisors Excel. Advisors Excel is an industry leader that has redefined the role of a marketing organization in supporting independent financial advisors. AIM is the first to provide digital client acquisition services in the industry wit...

CONTENT MARKETING

Skai | May 12, 2022

Skai, an intelligent marketing platform, has launched the industry's first Dynamic Commerce Ads (DCAs), helping advertisers design consumer-centric shopper journeys across the closed ecosystems of social media and retailer websites. DCAs create a frictionless purchase experience by dynamically driving Facebook and Instagram shoppers to their retailer of choice from advertisements that showcase up-to-date product details. Streamlining advertisers' omnichannel workflow, DCAs eliminate the ...

Facebook | February 24, 2020

Facebook is trying to dip its fingers into as many pots as possible, and this has made it so that the social media platform needs to cover a lot of bases in order to handle the enormous amounts of competition it is facing in the fields that it is tackling for the purposes of creating a monopoly that pretty much spans the entire internet all in all. One of its most visible wars has been against YouTube, with Facebook trying to position itself as a medium for video consumption as well which it has...