Mammoth Advertising

MARKETING ANALYTICS

ZeroSum | May 28, 2021

ZeroSum, an industry-leading provider of software, data, and marketing automation services to the automotive industry, announced today's launch of its data-driven marketing platform, MARKETai. MARKETai is the industry's first AI-driven platform that brings together the following vast amount of data and technology to enhance marketing performance: • All available inventory in the US • Machine learning • Patent-pending predictive technology...

Google | February 20, 2020

Google is beta testing a way for sites to highlight licensing information about content that appears in image search results. The changes to image search results include a small badge indicating a particular image is “licensable.” After clicking on the image to expand it, Google will show where the image can be licensed from....

SIKO | July 17, 2020

SIKO and Sensor-Technik Wiedemann (STW) have agreed on a strategic partnership with the aim of further opening up the market for mobile machinery with joint solutions that are based on individual strengths. Customers benefit from the cooperation by having access to complete systems ranging from measurement technology through to automation and cloud-based concepts....

CONTENT MARKETING

ZoomInfo | June 09, 2021

ZoomInfo, a worldwide leader in go-to-market intelligence solutions, today declared it has obtained Insent, an authoritative conversational marketing platform that classifies website visitors in real time, utilizes artificial intelligence (A.I.) and advanced lead routing rules to commence real-time conversations, and upsurges conversions. Typically, chat is a tool that teams have neglected to practice because they lack trustworthy intelligence about the buyers on their websites. T...