Shadows

Content Marketing

Mapp | May 17, 2021

Mapp, a global provider of insight-led customer experience, has expanded the marketing network Mapp Cloud by incorporating direct mail for targeted print campaigns into its cross-channel service. Mapp's Spring Product Update introduces 15 new features for their cross-channel marketing module, Mapp Engage, and customer analytics module, Mapp Intelligence. Marketers will now incorporate direct mail in all popular formats into their marketing mix by using Mapp Cloud. Furthermore,...

Social Media Marketing

Hype Partners | September 06, 2021

Hype Partners, the largest blockchain community management and marketing agency, in an industry first, has announced its acquisition of DeFi consultancy agency0x along with the recent hire of Lee Tatham as Creative Director. agency0x is a growth consultancy focussed on decentralized finance (DeFi) technology protocols. The acquisition will see agency0x's founder James Ross Treacher join Hype as Managing Director. Context is key agency0x was founded in 201...

Channel Partnerships

Acumatica | October 11, 2022

Acumatica, the world’s fastest-growing cloud ERP company, today announced the creation of a new Services Partner Program that will bolster its expanding ecosystem of customer support and engagement joining a robust list of Value-Added Resellers (VARs) and Independent Software Vendors (ISVs). The new program will enable Services Partners to help Acumatica customers implement and apply their ERP software to their greatest advantage by providing expert configuration, developmen...

Channel Partnerships

Appian | February 09, 2022

Appian announced that CRN, a brand of The Channel Company, has named both Marc Wilson, Appian Chief Partner Officer, and Shawn Toldo, Appian Global Vice President - Channel Partners, to the CRN 2022 Channel Chiefs list. CRN's annual Channel Chiefs project identifies top IT channel vendor executives who continually demonstrate expertise, influence and innovation in channel leadership. Marc Wilson, a founder of Appian, oversees the company's global strategic partnerships. Ma...