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ZoomInfo | June 09, 2021
ZoomInfo, a worldwide leader in go-to-market intelligence solutions, today declared it has obtained Insent, an authoritative conversational marketing platform that classifies website visitors in real time, utilizes artificial intelligence (A.I.) and advanced lead routing rules to commence real-time conversations, and upsurges conversions. Typically, chat is a tool that teams have neglected to practice because they lack trustworthy intelligence about the buyers on their websites. T...
Act-On Software | August 17, 2020
Act-On Software , the leading growth marketing platform, today introduced powerful new product enhancements to better serve modern marketers focused on growing their business, delivering exceptional brand experiences, and driving personalized product engagement. With these latest updates, Act-On is transforming traditional lead management into marketing automation that empowers marketers with complete control over their customers’ brand experiences — at every digital t...
Marketing Strategy
Brand Wings | October 22, 2021
Brand Wings announced the successful ramp-up of its Through-Channel Marketing Automation platform with Imaging Supplies Warehouse (ISW), a strategic national account. ISW implemented the Brand Wings platform in order to improve its dealers’ and direct sales teams’ efficiency and productivity. Imaging Supplies Warehouse is a master distributor of printing solutions for the personalization garment and digital decoration market. Thousands of North American businesses that...
Martech
PR Newswire | May 08, 2023
Relativity, a global legal technology company, today announced accomplished technology partnerships executive, Laurie Usewicz, will join Relativity as its first Chief Partner Officer (CPO). The newly created executive level position demonstrates the company's strong prioritization of its partner community. Usewicz will apply her deep expertise as a go-to-market leader and channel executive to support Relativity's expansive partner program. "Partners are an essential...
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