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whitePaper | December 14, 2021

Telecoms are operating in a tough and fast-moving market, with rapid technological change, relentless competition, and high customer expectations. These dynamic market conditions have made acquiring new customers and retaining existing ones a growing challenge for telcos around the world. This whitepaper will help you understand the role that marketing analytics can play in maximizing telecoms marketing efforts. You will learn: How to win and retain customers in a crowded marketplace Optimize campaigns and KPIs through marketing analytics Harness marketing analytics to increase conversions Reduce churn through analytics Network and usage analytics yield customer insights Use data to develop market-leading analytics capabilities Complete the form and gain instant access to our telecom free whitepaper with all these insights.

whitePaper | January 13, 2022

In the wake of a historic 2020, 2021 signaled that transformation will not be limited to a single year. The 2020’s will be a transformative decade. 2021 itself was a year of stark contrasts. It began with a wave of optimism and ended with a wave of omicron -- extending the pandemic period and expanding our knowledge of the Greek alphabet.

whitePaper | October 25, 2022

Building trust, sharing data securely, and getting insights from partners are critical for scaling partnerships. This 13-page whitepaper frames the universal enterprise challenges around scaling an effective partner ecosystem that drives revenue.

whitePaper | November 26, 2020

Google has listed TechShu under its premium partners to deliver search, mobile and display advertising services to clients. In India only 33 companies are Google Premier Partner and we are one of them.

whitePaper | May 24, 2022

Since the dawn of customer service, organizations have sought to understand their customers’ needs in order to make them as happy as possible. IVR menus route calls to various automated capabilities. Website hot links take customers directly to their interest. But how do you know what it is that the customer needs? You can more easily answer that question and proactively address it when you know the customer’s intent. An advanced omni-channel implementation allows you to know customer intent, efficiently and accurately.

whitePaper | August 11, 2020

Gaggle's annual student safety report highlights key trends in harmful student behavior during the 2019–2020 school year. This report reveals the frequency of these behaviors among students nationwide so K-12 leaders are aware of these threats and can take steps to address them.