Maximizing Marketing Insight through Big Data Analytics

An important use for the Intel Data Platform, built on Apache Hadoop* software, is providing insight and enabling optimization of Intel’s marketing investment. The goal is to enable near-real-time insights into marketing campaign performance and to point to optimization opportunities.

Spotlight

Scale Computing

Scale Computing is a leader in edge computing, virtualization, and hyperconverged solutions for customers around the globe. Scale Computing HyperCore software eliminates the need for traditional virtualization software, disaster recovery software, servers, and shared storage, replacing these with a fully integrated, highly available system for running applications. The Scale Computing self-healing platform automatically identifies, mitigates, and corrects problems in the infrastructure in real-time, enabling applications to achieve maximum uptime even when local IT resources and staff are scarce. This innovation makes Scale Computing Platform simple for IT to manage and administer.

OTHER WHITEPAPERS
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Through the Gaggle Lens: The State of Student Safety

whitePaper | August 11, 2020

Gaggle's annual student safety report highlights key trends in harmful student behavior during the 2019–2020 school year. This report reveals the frequency of these behaviors among students nationwide so K-12 leaders are aware of these threats and can take steps to address them.

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Content Marketing: The Ultimate Beginner’s Guide to What Works

whitePaper | July 29, 2020

Content marketing can help you attract leads, win more sales, and grow your business.But it isn’t just about churning out piece after piece of content.You need to know the basics that make content marketing work and the best practices that will set you apart from the competition.Search Engine Journal’s ebook, Content Marketing: The Ultimate Beginner’s Guide to What Works, covers the essentials that you need to know when implementing your own content marketing campaign.

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How to Engage the Channel for Successful SaaS Renewals

whitePaper | September 26, 2022

This paper is the second in a series devoted to a single topic that is not often covered in most renewal discussions: how to engage the channel for successful SaaS renewals sales. In our first paper, Sales Renewals: A Primer, we introduced the importance of both change and risk management when it comes to renewals. In addition, we identified proven management tactics to address the inherent challenges to the renewals business

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The Business Case for Partner Relationship Management

whitePaper | September 20, 2022

This whitepaper outlines 12 key reasons a PRM solution is the single most important technology purchase your company can make to accelerate revenue. In this report, which is based on a global survey of Impartner customers, which include the who’s who of corporations everywhere, you’ll learn why Impartner’s turnkey, out-of-the-box SaaS solution is the fastest-selling, most award-winning pure-play PRM in the world.

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How Creative Automation delivers retail marketing at scale while increasing personalization

whitePaper | September 26, 2022

You can’t meet the increasing demands on retail marketing to scale, hyper-target with localization and personalization, and unlock omnichannel experiences by simply hiring more people. This whitepaper takes a deep dive into how Creative Automation can be the answer to retail marketing’s needs.

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Adapting digital marketing for real-world results

whitePaper | November 25, 2019

In this Whitepaper from Zenrach "Adapting digital marketing for real-world results", they explain how to use the in-store data you’re already collecting to digital marketing’s playbook for ecommerce is established and effective. However, online advertising isn’t as effective for brick-and-mortar businesses. Understanding customer behavior is the key difference.

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Spotlight

Scale Computing

Scale Computing is a leader in edge computing, virtualization, and hyperconverged solutions for customers around the globe. Scale Computing HyperCore software eliminates the need for traditional virtualization software, disaster recovery software, servers, and shared storage, replacing these with a fully integrated, highly available system for running applications. The Scale Computing self-healing platform automatically identifies, mitigates, and corrects problems in the infrastructure in real-time, enabling applications to achieve maximum uptime even when local IT resources and staff are scarce. This innovation makes Scale Computing Platform simple for IT to manage and administer.

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