MULTI CHANNEL MARKETING

Increase sales with Multi Channel Publishing

February 6, 2023

Multi Channel Publishing
Companies are in need of the best possible and most efficient use of the various online distribution channels, in order to exceed the competitors in the continuous struggle to gain more customers. As a result, multi-channel publishing has become more and more critical.

You need to distribute your content and products through many different channels and across many platforms in order to maximize sales and to extend your customer reach.

It can be complex and demanding process without the proper platform, but the benefits will definitely be worth the effort.

Spotlight

Perkuto

Perkuto helps marketing leaders who are frustrated with not having a bigger impact on revenue. As a Marketo Platinum Partner, our team of experienced consultants create impactful strategies, optimize marketing operations, simplify MarTech and execute on day-to-day campaigns. We assist marketing leaders to exceed their goals and rise to the top.

OTHER WHITEPAPERS
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Unlocking multi-channel marketing with RCS

whitePaper | June 10, 2022

Audiences are fragmented and not easy to categorize. Enter multi-channel marketing, that allows personalized, communications and responses tailored to the individual user and their habits. This white paper dives deep into RCS and shows why it is becoming indispensable for the multi-channel marketing strategy of Mobile Network Operators (MNOs), brands, and advertisers. Check out the USPs of RCS with case studies and data that shows its effectiveness, both as a standalone channel and as a part of a multi-channel campaign, driving revenues and growth.

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State of Inbound Marketing Trends

whitePaper | October 11, 2022

In 2022, as marketers meet audiences where they are, they are increasingly on the pages of individual creators. TikTok influencers, Reels creators, and YouTube personalities are dominating digital engagement, creating and producing consistent, high-quality content that rivals major brands.

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Building highimpact partnerecosystems

whitePaper | October 3, 2022

We are all in uncharted waters today: a pandemic and economic upheaval, coupled with rapid technology change, rising customer expectations and more. The impact of these developments has rippled throughout the world of commerce, including business relationships.

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What’s Happening with Partner Incentives in 2022

whitePaper | September 1, 2022

Partner incentives form a central pillar in all good channel programs. For example in today’s channel, they serve a dual benefit. That of rewarding partners based on performance and increasing partner loyalty and satisfaction. As modern partner ecosystems continuously evolve in both complexity and scale, it is critical that vendors offer incentive programs that are meaningful to the different types of partners they work with. However, not all incentive programs in 2022 are successful when it comes to attracting, motivating and retaining partners.

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How to Use White Papers to Market Your Business

whitePaper | May 10, 2022

White papers are one of the best ways to market a business or professional services company. This report explains why white papers are so effective in business-to-business marketing and how to create a high-impact white paper for your marketing strategy A white paper is an examination of a topic, business challenge, or issue by an authority on the subject. If you sell products and services to business decisionmakers, a white paper is a powerful marketing tool that can help you establish your credentials as an expert, showcase your knowledge, illuminate or influence the dialogue around a subject, and stand out from competitors.

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Channel Partner StudySuccess in the Indirect Sales Channel

whitePaper | August 22, 2022

The global markets of the twenty-first century are highly competitive, and establishing, maintaining and growing a business in today’s global business climate is a difficult feat. This feat can be even more challenging for channel sales organizations as they do not have direct control over the processes that contribute to the growth of their businesses. While channel partners can help businesses to achieve the full scalability of their products or services, these partnerships also present critical risks for channel organizations.

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Spotlight

Perkuto

Perkuto helps marketing leaders who are frustrated with not having a bigger impact on revenue. As a Marketo Platinum Partner, our team of experienced consultants create impactful strategies, optimize marketing operations, simplify MarTech and execute on day-to-day campaigns. We assist marketing leaders to exceed their goals and rise to the top.

Events