Successful Collaboration Rooms Pay for Themselves

January 20, 2020

This white paper is a road map for ensuring success in your UCC (unified communications and collaboration) spaces. We’ll discuss five key ways you can maximize operations and reduce tech trouble in these environments. By the end, you’ll feel confident that you can empower even the most introverted person to contribute. Otherwise, you’re missing out on the incredible minds who are too shy — or just don’t know how — to join in.

Spotlight

FRED & FARID

250+ Digital Distinctions Since 2011 / Cannes Lions Grand Prix Award / TWITTER @FredFaridGroup "There should be more agencies challenging the status quo. FRED & FARID is a good example of a young independent agency that has succeeded brilliantly. But we need 10 or 20 Fred & Farids" Sir John Hegarty / Les Echos (01 October 2012). FRED & FARID (New York, Shanghai, Paris) provides digital advertising solutions for brands through five fields of expertise: Business Intelligence, Social, Content, Tech, Luxe. FRED & FARID (New York, Shanghai, Paris) provides ideation, concepts, vision for brands. We host a lab about the future of 30 industries. We help our clients sharpen their vision and design relevant products or services. FRED & FARID (New York, Shanghai, Paris) provides capital, incubation, acceleration, mentoring and resources to promising digital ventures in adtech, media and mobile.

OTHER WHITEPAPERS
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Partnerships as a growth channel: what the fastest growing SaaS companies have already figured out

whitePaper | January 4, 2022

In 2021, the number of interactions during the typical buyer’s journey jumped from 17 to 27. Coupled with the ever-increasing number of solutions available, companies are struggling to stay top of mind of their prospects. But what have some of the fastest-growing SaaS companies have figured out? Building far-reaching ecosystems of business partners — affiliates, ambassadors, referrers, and resellers — allows them to close more deals, generate more leads, and drive more web traffic.

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Introduction to Channel Partner Ecosystems

whitePaper | June 6, 2022

A recent Accenture survey showed 76% of business leaders expect their current business models to be unrecognizable in five years. The reason? Ecosystems. Put simply: A channel partner ecosystem is a new way to think about the go-to-market strategy you already have in place — a new mindset that includes all the partners inside your distribution channel.

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Guide to Help the Maximize Opportunities in 2021

whitePaper | January 8, 2021

Milestone Research has compiled the following trends to help the community maximize opportunities in 2021. Digital transformation became very clear with the pandemic. Businesses had become more digital to stay alive, and those more digital businesses when the pandemic began were better able to adapt. Digitization of products and services enables automation and personalization, which improves the user experience and increases efficiency.

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Through-Channel Demand Gen Has Shifted. Are You Ready?

whitePaper | February 10, 2022

Channel Marketing and the IT Channel ecosystem in general are constantly evolving. The biggest challenge is the multiple changing factors, including the Channel model itself, overarching demand generation strategies, and buyers’ behaviors. In this eBook you’ll uncover how channel demand generation has changed, how to better educate and empower Partners, and what types of content you need to develop to drive demand the RIGHT WAY!

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SEO Best Practices: General Content Creation

whitePaper | March 23, 2022

Content creation is your business’ superpower. Having the right content on your business website allows you to build a relationship with your audience and earn their trust. It also helps you establish your expertise, create brand recognition, and increase lead generation. But you shouldn’t stop at content creation. You have to make sure that your content is optimized and follows SEO best practices. Search engines rank highly optimized content higher than those that are not, and the higher you are on a search page, the easier it will be for potential customers to find you, and the better chance for you to earn their business.

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Reimagining marketing in the next normal

whitePaper | July 27, 2020

As governments gradually remove pandemic induced restrictions and businesses begin to reopen, there’s a sense that we might be on the verge of returning to “normal.” That is unlikely. During the months of lockdown and self-isolation, we have been, in fact, writing a new future.

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Spotlight

FRED & FARID

250+ Digital Distinctions Since 2011 / Cannes Lions Grand Prix Award / TWITTER @FredFaridGroup "There should be more agencies challenging the status quo. FRED & FARID is a good example of a young independent agency that has succeeded brilliantly. But we need 10 or 20 Fred & Farids" Sir John Hegarty / Les Echos (01 October 2012). FRED & FARID (New York, Shanghai, Paris) provides digital advertising solutions for brands through five fields of expertise: Business Intelligence, Social, Content, Tech, Luxe. FRED & FARID (New York, Shanghai, Paris) provides ideation, concepts, vision for brands. We host a lab about the future of 30 industries. We help our clients sharpen their vision and design relevant products or services. FRED & FARID (New York, Shanghai, Paris) provides capital, incubation, acceleration, mentoring and resources to promising digital ventures in adtech, media and mobile.

Events