MARKETING DATA

Achieving Channel Growth by Recruiting Influential MSPs

June 17, 2021

Channel Growth
The expansion of managed services and MSPs’ increasing influence on enterprise technology purchases has created an urgency for IT companies to recruit the right MSP partners to support their channel organizations.

In this e-book, you’ll learn how to define and execute successful MSP recruitment initiatives.

Spotlight

Sirez Ltd.

We are a new-age Digital Solutions company with a spectrum of exciting services including Mobile applications, Web development, Digital marketing, Inbound marketing and Consulting. We provide a 360° experience to understand your business from both technology and creative perspectives. We constantly endeavor to comprehend your brand and ideas thoroughly and deliver across all digital platforms.

OTHER WHITEPAPERS
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Marketing Analytics for Telecoms

whitePaper | December 14, 2021

Telecoms are operating in a tough and fast-moving market, with rapid technological change, relentless competition, and high customer expectations. These dynamic market conditions have made acquiring new customers and retaining existing ones a growing challenge for telcos around the world. This whitepaper will help you understand the role that marketing analytics can play in maximizing telecoms marketing efforts. You will learn: How to win and retain customers in a crowded marketplace Optimize campaigns and KPIs through marketing analytics Harness marketing analytics to increase conversions Reduce churn through analytics Network and usage analytics yield customer insights Use data to develop market-leading analytics capabilities Complete the form and gain instant access to our telecom free whitepaper with all these insights.

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2022 State of Marketing to Engineers

whitePaper | October 5, 2022

Welcome to the 2022 State of Marketing to Engineers Report. This marks the fifth consecutive year GlobalSpec and TREW Marketing have partnered to better understand how engineers and technical buyers find the information they need to make critical work-related decisions. Each year, we’ve empathized with the industrial marketer’s need to justify their marketing spend. They’ve long needed to make informed decisions on resources – including people, time, and budget – to deliver maximum ROI. This year, our survey contains a mix of popular topics asked consistently to monitor trends, along with fresh questions that take a deeper dive into particular channels and buying behaviors. This year’s research examines valued sales behavior, LinkedIn interaction, and a few new webinar and podcast questions.

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The Ultimate Guide for Starting and Scaling a Channel

whitePaper | November 15, 2022

The economy today is more mobile, virtual, global, and digital than ever before. It’s also moving faster and with a new purpose and intensity not seen since the end of World War II. For small and emerging businesses, this is a remarkable time of opportunity. There’s been a significant shift in how we do business. Customer needs, preferences, and expectations have changed radically. And with this shift, new challenges arise, particularly the “last-mile” hurdle of reaching – and engaging – new and existing customers.

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Choosing an ERP implementation partner

whitePaper | September 20, 2022

Selecting the right ERP is only the first step in moving to your new solution. You must also decide who is going to help you put the system into action – your implementation partner. Your successful implementation will depend as much on your finding the right partner as with finding the right software.

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How to Convert More Leads Into Customers

whitePaper | August 1, 2020

Make the most of your opportunities by nurturing your leads through a compelling customer journey that results in great clients and better ROI. Once you've attracted the prospect and secured the lead, you need to nurture your potential clients along an immersive customer journey. This eBook will show you how and why to segment your leads, develop and distribute content for each funnel stage, and promote your products and services through social media and webinars.

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Introduction to Channel Partner Ecosystems

whitePaper | June 6, 2022

A recent Accenture survey showed 76% of business leaders expect their current business models to be unrecognizable in five years. The reason? Ecosystems. Put simply: A channel partner ecosystem is a new way to think about the go-to-market strategy you already have in place — a new mindset that includes all the partners inside your distribution channel.

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Spotlight

Sirez Ltd.

We are a new-age Digital Solutions company with a spectrum of exciting services including Mobile applications, Web development, Digital marketing, Inbound marketing and Consulting. We provide a 360° experience to understand your business from both technology and creative perspectives. We constantly endeavor to comprehend your brand and ideas thoroughly and deliver across all digital platforms.

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