Aimia Inc

Google | April 16, 2020

Nowadays people are struggling to come to terms with the sheer scale of the crisis we are facing, and it is pretty easy to see how this is affecting us on a day to day basis. Looking at data can often help us to understand the public mindset, and the fact of the matter is that people are quite tired of the constant barrage of terrified news about coronavirus that they are generally being forced to contend with and this is being reflected in the kinds of Google searches that they are making. Acco...

Multi Channel Marketing

Foundry | October 07, 2022

Foundry (an IDG, Inc. company), the global leader in media, martech and data for the tech community – releases the 2022 Partner Marketing Study, focused on partner marketing activities within the technology industry. This study measures responses from technology marketers to look at budgets, goals and challenges, and provides insights for marketers to benchmark their own efforts and explore how to increase their partner marketing success. This year’s study found that 8...

Facebook | February 04, 2020

Cyber fraud and scam isn't a new thing on the internet, and this time a new form of it has been discovered a deceptive way of editing social media posts. A Research group based in Israel explains that social media users (particularly on Facebook, LinkedIn, and Twitter) can become a victim of this cyber manipulation technique. Bad actors basically take advantage of post editing feature on social network that gives them the opportunity to change the originally posted content, including its dat...

Marketing Strategy

Influential | October 30, 2020

Triller, an AI-powered music video app that allows users to create professional-looking videos in a matter of seconds, has selected another AI-powered company, Influential, a social data and conversion technology, as its influencer measurement and social data partner. This first-to-market partnership for Triller is part of an ongoing effort to increase revenue, content creation, and social measurement, utilizing Influential's paid media campaigns, influencer network, and IBM Watson-powered t...